Today is already a momentous occasion for one of Promo Marketing’s neighbors to the South, as more than 6 million folks are celebrating Maryland Day, the acknowledgement of the first European settlers’ landing in the then-Providence of Maryland. Come a little more than 15 months from now, though, the population could have even more cause…
Read MoreHow Promo Products Carry On in the Digital Age
Near-Field Communication (NFC) technology has crossed paths with promotional products, and it’s really exciting! With the addition of NFC technology to promotional products, the possibilities are near limitless. It gives new life to the industry, and you’ll quickly see why. First, let’s start off by defining what exactly NFC technology is. What exactly is NFC?…
Read MoreNot All Sunscreen Is Created Equal
Not all sunscreen is created equal. Therefore, it can be overwhelming to know which products you can trust and those you should avoid. Don’t worry! We’ve done the research for you. Here are the attributes you should look for in high quality sunscreen. 1 oz. SPF 30 Sunscreen in Clear Round…
Read MoreCharles River Apparel Hires Kevin Crisafulli as Director of Customer Care
Charles River Apparel, Sharon, Mass., announced that it has recently hired Kevin Crisafulli as director of customer care. Crisafulli brings with him more than 15 years of experience in cultivating teamwork and customer relationships. His most recent position was with HS Brands International, where he was director of operations…
Read MoreGarment Decoration: Expanding Technologies and Expanding Opportunities
While screen printing continues to be the strong, core process for garment decoration, myriad digital technologies have gained a foothold in the segment, offering garment decorators strong options to generate new revenue streams and engage customers in new ways. Join a panel of garment decoration experts as they discuss how ongoing developments in technology are changing the segment’s playing field, how customer expectations have evolved, and how changes in soft-goods and fashion bring new opportunity.
Read MoreUSPS Honors Moon Landing’s 50th Anniversary With a Pair of Stamps
No year is ever perfect, but 1969 deserves commendation as a relatively groovy year, particularly thanks to the Woodstock music festival and the recording and release of “Abbey Road” by The Beatles. No matter the majesty of those moments and many others, nothing will top the significance of the Apollo 11 lunar landing that occurred…
Read MoreStormtech Launches 1:1 Initiative Philanthropic Program
Stormtech, Burnaby, B.C., announced the launch of its 1:1 Initiative, a philanthropic program that helps introduce at-risk youth to outdoor adventure. Stormtech wants everyone to experience their love of the outdoors. This is why Stormtech will be donating 1 percent of its total global sales in the form of much needed apparel to partner organizations.…
Read MorePick The Perfect Spring Jacket
Spring is a tricky time of year. Depending on where you live, the transition from winter chill to warmer temperatures can be incredibly unpredictable. Some flurries, a downpour, maybe just a cool breeze – anything’s possible. So it makes sense that Mother Nature’s ups and downs during spring would make choosing the right jacket a…
Read MoreWhy Charles River Apparel Went on an East Coast Customer Road Trip (in a Mini Cooper!)
These days, automation is the name of the game in sales and marketing. Overall, that’s been a good thing. But it’s also made everything so dang impersonal. Sometimes, to really connect in the digital age, you’ve got to ditch the screens, hop in a tricked out Mini Cooper and go on an East Coast tour to visit customers. Wait, what?…
Read MoreIs Campaign Merchandise More Important Than Policy?
Campaign merchandise. It’s something we’ve discussed ad nauseum at this point due to our niche subject matter, but it’s actually important! It provides a visual representation of a political candidate’s personal brand and views, and allows others to showcase their beliefs and infer what others’ beliefs are, too. To put it simply, when you see…
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