Featured News

Understanding and Capitalizing on Rising Demand for Gender-Neutral Apparel
August 14, 2024 at 10:09 am

If you’ve been paying attention to apparel trends, you’ve likely noticed that a lot of fashionable brands are offering gender-neutral pieces. A high-profile example is Nike, which only created one set of “Medal Ceremony” apparel for Olympic athletes, rather than one for male athletes and one for female athletes. On a smaller scale, gender-neutral apparel…

Why Collectible – and Tradeable – Pins Are So Coveted
August 14, 2024 at 9:52 am

There is more to pins than just promo power, experts say: They have identities. “People keep pins longer; they generate more good will,” says Tom Farrell, director of marketing for EMT (asi/52263). “They have more meaning.” Over a long career serving as a postman and a fireman, Farrell’s father collected pins he received as awards…

What is Graphic Media Management?
August 14, 2024 at 9:46 am

Tara Seth offers a glimpse into her college degree, Graphic Media Management, and how this has set her on a path to success.