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November 13th, 2026

Today's Headlines

Convergence Corner: Promotions Etc.’s Path From Engraving to Almost Everything

Julie Holderbach, CEO of Promotions Etc., traces her company from its beginnings in engraving to becoming a full-service provider across print and promotional products.

 
Vantage Apparel Names Nikki Stella CEO

A former Counselor Power 50 member, Stella succeeds Rob Watson, who passed away suddenly in August.

 
What Makes a Promotional Product Retail-Ready?

What makes a branded product feel like something consumers would actually purchase?

 
Is Your Door Really Open?

What does it mean when you say “My door is always open?” Does it mean employees can walk through the door? Or does it mean they feel comfortable doing so?

 

Trending Stories

Promo Insiders: Lance Stier Discusses NC Custom’s Latest Acquisition

The managing partner/CEO of NC Custom discusses the Counselor Top 40 supplier’s recent acquisition of Custom Plastic Specialties/Keystone.

 
Distributors Targeted by Impersonator Using Existing ASI Supplier Name

An individual using the name “Marcus Jasper” has attempted to defraud distributors by impersonating Jasper Promotion Corp using a fake email address and website.

 

Promo Marketing Blogs

by Harriet Gatter

QuickBooks Solopreneur is designed for a service business, not for a wholesale sales business.

 
by Bill Prettyman

Creative thinking and real product knowledge are where revenue is. That comes from a commitment to learning.

 

 

 
 
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