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September 1st, 2026

Today's Headlines

Gemline Announces Partnership With Hydro Flask

The Counselor Top 40 supplier will now offer 83 Hydro Flask products across drinkware, coolers and food storage.

 
The Kanata Group Launches Apparel Line Under New TRUESEAM Division

While TRUESEAM fabrics are sourced internationally, all manufacturing and decoration happens in Kanata’s Dallas facility.

 
Infographic: Sustainability Trends in Canadian Promo

Demand for environmentally friendly, socially responsible and Made-in-Canada products was up in 2025, according to new State of the Industry data from ASI Research.

 
Everything Is Customer Service: Effective Communication Is About What’s Understood, Not Said

The best communication methods focus on conveying one simple idea and serving recipients – not the sender.

 

Trending Stories

Promo Insiders Deep Dive: The Growing Threat of Natural Disasters

As major weather-related disasters ravage the U.S. and the world, promo companies need to have emergency preparedness and disaster response plans in place.

 
3 Trends for Decorators To Watch in Promo Hard Goods

For apparel decorators looking to diversify, branching out into hard goods is a smart move, whether it means pairing name-brand drinkware with an embroidered quarter-zip in a new hire kit or adding name badges and lanyards to an employee uniforming program

 

Promo Marketing Blogs

by Harriet Gatter

Billable expenses should not be used in our industry, except in unusual circumstances.

 
by Bob Saunders

You’ve got one quarter left. This is where good coaches earn their money.

 

 

 
 
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