What does it mean when you say, “My door is always open?” Does it mean employees can walk through the door? Or does it mean they feel comfortable doing so?
Read MoreIs Your Door Really Open?
What Makes a Promotional Product Retail-Ready?
What makes a branded product feel like something consumers would actually purchase?
Read MoreVantage Apparel Names Nikki Stella CEO
A former Counselor Power 50 member, Stella succeeds Rob Watson, who passed away suddenly in August.
Read MoreConvergence Corner: Promotions Etc.’s Path From Engraving to Almost Everything
Julie Holderbach, CEO of Promotions Etc., traces her company from its beginnings in engraving to becoming a full-service provider across print and promotional products.
Read MoreStorm Creek Expands Product Team With 2 New Hires
Lannon Grady will join the supplier as director of product, while Linh Stoebner takes on the position of development and quality lead.
Read MoreIs Your Company Ready for Convergence?
Widespread diversification has resulted in the blurring of traditionally rigid boundaries between very different segments of the industry.
Read MorePromo Insiders: Lance Stier Discusses NC Custom’s Latest Acquisition
The managing partner/CEO of NC Custom discusses the Counselor Top 40 supplier’s recent acquisition of Custom Plastic Specialties/Keystone.
Read MoreThe Pressure Points of Print
The everyday pressures of working in the print industry, from production problems and customer expectations to communication challenges and difficult conversations.
Read MoreThe Human Factor Still Wins in Direct Mail
As marketers and print providers, our responsibility is to make responding as effortless as possible.
Read MoreDistributors Targeted by Impersonator Using Existing ASI Supplier Name
An individual using the name “Marcus Jasper” has attempted to defraud distributors by impersonating Jasper Promotion Corp using a fake email address and website.
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