We’ve told you time and time again that Beyoncé runs the world (and promotional merchandise). The pop culture icon recently unveiled her latest merchandise collection, and if you care at all about promo apparel trends, you should probably take notice.
Here are The BeySearch Collection trends you should pay attention to:
1. Meme Culture
The Beysearch Collection — available now. ✨
Shop: https://t.co/nncPy5AbLd pic.twitter.com/1tAUBzk5qc
— BEYONCÉ LEGION 𐚁 (@BeyLegion) August 9, 2019
It might seem a little out-there, but Beyoncé decided to celebrate herself for her latest collection, and why shouldn’t she? The new looks feature millions of photos from a Google image search of her own career, with the design inspired by “90s teenage bedroom walls and today’s meme culture,” according to a press release referenced by the Hollywood Reporter.
2. ’90s Throwbacks
Speaking of the ’90s, it seems Queen Bey has decided that the ’90s are here to stay in the trend world. Her collection features windbreakers, fanny packs and biker shorts, so go all in on that ’90s nostalgia.
3. Bucket Hats
While it’s technically a ’90s trend, the bucket hat deserves it’s own isolated attention. Straw hats and dad baseball caps are on pause, because Yoncé has deemed the bucket hat the official headwear of fall 2019.
The collection ranges from $40 to $170, and we have no doubt it will sell out fast.
