Broder Bros. Co., Trevose, Pa., launched a new customer contest, Office Rewards. This opt-in contest gives customers the chance to win daily prizes worth $500 and weekly prizes worth $1,000. The prizes were specifically chosen to be group-friendly so the whole office can enjoy. From break room enhancements like gourmet coffee equipment or a foosball table to group outings like movie passes, there are prizes for every type of company.
After opting in, customers are given one chance per $250 or more order for the daily drawing and one chance per $1,000 or more order for the weekly drawing. Marketing messages encouraging customers to opt in to the contest started in late April. Daily drawings started May 2, 2011.
“We’re excited to roll out this program to our customers,” said Steve Valeri, vice president of marketing for Broder Bros. Co. “We know the importance of teamwork in any office environment. Office Rewards will inject some fun into the workplace and reward all of those who have supported our company,”
Alpha, Broder and NES Clothing customers are eligible to opt in to the contest. Visit www.alphashirt.com/officerewards, www.broderbros.com/officerewards or www.nesclothing.com/officerewards to opt in and view full contest details.
