The Lion Circle Corporation recently announced its hire of Joelle Tedford, who will join the Lion Circle team as national sales manager.
Tedford comes to Lion Circle with five years of experience in the promotional products industry. Most recently, Tedford worked as the supplier sales account manager for SAGE Quick Technologies. There, she was responsible for effectively managing over 400 client accounts, presenting custom marketing and advertising solutions, and cultivating client relationships through market research. This background will help Joelle to make an easy transition into her current position with Lion Circle.
“The industry seeks high-quality products made in the USA, with quick turnarounds, backed by a strong organization,” said Tedford. “With the recent acquisition of the Sam Line, Lion Circle is positioned for rapid growth. I’m really excited to be a part of the Lion Circle team and serve their client base,” said Tedford.
Tedford’s appointment comes right at the conclusion of another year of very good growth for the company. “Lion Circle is experiencing double-digit growth and great customer interest in the wake of the SAM Line acquisition,” said Rich Carollo, vice president of Lion Circle. “We are excited to offer Joelle this position within Lion Circle to assist our customers with our expanded product line offerings. Her depth of experience, leadership acumen, and track record of success are exactly what the company needs for its next major phase of growth. Joelle has a great reputation within SAGE and has built a reputation of high-quality customer relationships and marketing solutions that will provide our customers with increased value within our product line.”
Joelle Tedford holds a Bachelor of Business Administration in Marketing from Sam Houston State University. She has held previous positions with McKinney News.net, American Red Cross and Kent State University in various marketing, sales and public relations roles.
Lion Circle has been in business since 1917, and is an award-winning supplier of hand fans, paper hats, buttons, magnets and other paper promotional products. Lion Circle continues to grow, diversify and evolve through product expansion and corporate acquisition. Lion Circle purchased the HAPI Line, manufacturer of paper headwear, in 2007, and SAM Line, a leading manufacturer of magnets and other plastic products, from Superior Advertising and Marketing in 2011.