American Apparel Inc., the Los Angeles manufacturer, distributor, and retailer of branded fashion basic apparel, announced preliminary sales for the month ended January 31, 2012 over the weekend. The company reported that for the month of January, 2012 total net sales increased 14 percent to $41.4 million. For the same period, comparable store sales increased an estimated 15 percent on an estimated 11 percent increase at retail stores and an estimated 39 percent increase in online sales. For the month wholesale net sales increased an estimated 21 percent.
“I am very encouraged by the sales performance of the company,” said Dov Charney, chairman and CEO. “Since September 2011, we have had positive retail same store sales, and for the months of November, December and January, our imprintable wholesale sales levels have been running at record levels beyond the previous highs set for those months in 2008.”
January marked the second straight month of double-digit growth for American Apparel’s wholesale segment, which saw a 25 percent gain in December, and fourth month of continued sales increases. The company’s retail and online sales also reported a continued improvements over the four-month period. In a statement, the company indicated it will report monthly sales for the balance of 2012 in order to provide more timely insight into its performance.
“Higher sales running through our three sales channels, retail, online, and imprintable wholesale allow for us to improve operational efficiencies at the factory, as well as leverage corporate costs, thereby improving prospects for our long term profitability,” Charney said.
For more information, visit www.americanapparel.net.