Goldstar, San Diego, announced the hiring of Lauren Balazs as Southwest regional sales manager. Based in Austin, Texas, Balazs will cover Texas, Oklahoma, Louisiana, Colorado and New Mexico. She has four years of industry experience on both the distributor and supplier sides of the business.
“We are excited to have Lauren join Goldstar,” said Howard Cubberly, general manager for Goldstar. “She brings energy and a competitive spirit, along with proven relationship-building skills in supplier sales. Her experience on the distributor side will provide a deeper understanding of customer needs that will set her up for success, expanding exposure for the Goldstar Simplicity program and growing distributor partnerships in the territory”
For more information on Goldstar, visit www.goldstarpens.com.
