American Apparel Inc., a vertically integrated manufacturer, distributor and retailer of branded fashion basic apparel based in Los Angeles, announced preliminary sales for the month ended July 31, 2012. The company reported that for the month ended July 31, total net sales on a preliminary basis increased 14 percent to $53.8 million when compared to the month ended July 31, 2011. Between the same periods, comparable store sales on a preliminary basis increased an estimated 20 percent and wholesale net sales increased an estimated 7 percent.
The following table delineates the components of the increases when compared to the corresponding month of the prior year:
April May June July*
Comparable Store Sales 6% 16% 21% 20%
Comparable Online Sales 50% 21% 16% 17%
Comparable Retail & Online 10% 17% 20% 20%
Wholesale Net Sales 4% 20% 7% 7%
*Preliminary, subject to adjustment
“We are pleased to announce very strong performance across our retail, wholesale and online channels,” said Dov Charney, chief executive officer for American Apparel. “Our stores are now posting double digit comparative store sales and more than ninety percent of our stores posted positive comparative results during the month of July. We are confident that our inventory and merchandising strategy is aligned to continue this trend into the back to school selling season.”
For more information, visit www.americanapparel.net.
