Gildan Activewear, the apparel manufacturer headquartered in Canada, has released a teaser of a surprising new commerical set to air at Super Boxl XLVII, held on February 3 in New Orleans.
The company told Adweek that the commercial focuses on a man after a one-night stand who realizes he left behind his favorite T-shirt. The 19-second teaser, titled “Getaway,” ends with the words, “How far will this guy go for his favorite T-shirt?”
The preview is available below.
The commerical will air in full on Super Bowl Sunday. For more information, visit www.gildan.com.
