New Kensington, Pennsylvania-based Leed’s announced that in order to capitalize on online shopping, the company created a new Web site that allows distributors to customize the site to match individual distributor company brands.
The Leed’s branded site can be viewed at www.somuchmore09.com (www.somuchmore09.ca in Canada). Distributors can log on to my.leedsworld.com and create their own eShowcase in three simple steps. Distributor’s eShowcases will include the distributor’s logo in place of the Leed’s logo and a URL sub-domain name the distributor specifies. No Leed’s branding will appear on distributor-branded eShowcases
“We are very excited about our new eShowcase, because it is a direct result of feedback we receive from our customers,” reported Leanne Finney, Leed’s director of marketing. “It has become more and more important to [distributors] to be able to present products and ideas to their customers in novel and innovative ways.” Finney continued, “Now, Leed’s is able to offer each of our distributors a compelling, online presentation of year-end gifts and promotions that carries with it the distributor’s own brand identity.”
The Leed’s eShowcase will be available through December 2009. Leed’s intends to offer additional eShowcases to its distributors for branded marketing throughout 2010.
For more information on Leed’s, visit www.leedsworld.com.
