Cleveland-based Proforma is pleased to announce positive third quarter results. The company set a new record for the number of quarterly orders/billings at 110,060. In addition, Proforma generated nearly $84 million in system-wide sales, a 15 percent increase over 3Q 2009 and most notably a 10 percent increase over 3Q 2008.
The company attributed the success in part to the new marketing and business development programs that Proforma launched in 2010. This includes the Sales Automation Program featuring “Proforma Pete” which is geared at opening doors for Proforma Owners and putting them in more qualified selling situations, more easily and more often. Since its launch in July, the program has generated a 60 percent success rate.
“Our continued success demonstrates the world class support that only Proforma offers every one of our distributor members,” said Greg Muzzillo, founder of Proforma. “When distributors come to us, they immediately have access to our exclusive, comprehensive support to help them achieve the dreams they have for their businesses.”
Proforma’s growth surpasses the industry’s 3Q average increase over 2009 of 8.4 percent as reported by the Advertising Specialty Institute. Other Proforma accomplishments in 2010 include being named the #1 Distributor by Promo Marketing magazine, the #2 Distributor by Counselor magazine and the #3 Distributor by Print Professional and Print Solutions magazines. The company also had seven owners named to the Inc. 5000 list of the fastest growing companies.
For more information about Proforma, visit www.proforma.com.
