Brad and Paula Klingman, co-owners of Proforma Powerhouse Solutions, Brooklyn Park, Minn., have entered into a multi-million dollar partnership with MyPillow, a manufacturer of specialty premium pillows.
“Only Proforma has been able to be the complete solutions provider we were looking for to take our brand to the next level,” said Mike Lindell, inventor, manufacturer and CEO of MyPillow. “Proforma Powerhouse Solutions has been like an extension of our marketing staff, without being an extension to our payroll. Brad and Paula have helped us increase our sales by truly understanding our products and mission, and using their resources to elevate our position in the market.”
Proforma Powerhouse Solutions has enhanced MyPillow’s marketing efforts by providing nearly every aspect of its branding campaigns. Using Proforma’s extensive supplier relationships, Brad and Paula Klingman source and coordinate a wide range of printed products including packaging, brochures, decals, office and in-store signage, trade show booths and more. The Klingmans have also provided branded apparel, retail bags and imprinted linens, among many other promotional items.
“The Proforma Vendor Network has been a major key in securing this multi-million dollar account,” said Brad Klingman. “Leveraging Proforma’s relationships with the top suppliers in the industry means we are able to provide a wide range of products and services with exclusive pricing, unrivaled service and delivery and innovative solutions.”
Dan Whitehead, Proforma’s chief sales officer, also assisted the Klingmans in strategically analyzing MyPillow’s business challenges and developing creative marketing solutions. Whitehead is one of three Proforma strategic advisors who work exclusively with owners to identify and capitalize on new business opportunities.
“The Klingmans have employed all their resources to develop a highly successful and profitable partnership with MyPillow,” said Whitehead. “I am personally dedicated to helping our owners identify these types of enterprise-level opportunities and develop strategies to leverage Proforma’s tools and resources to win, nurture and penetrate these accounts. Working with our North American Major Accounts Team, we have been able to add more than $55 million in new opportunities to Proforma owners’ pipelines this year.”
For more information, visit www.OnlyProforma.com.
