Sonoma Promotional Solutions, Sonoma, Ca., announced the hiring of Nickolai Mathison to the position of general manager/senior vice president of sales. A 20-year sales and marketing veteran, Nickolai brings a wealth of broad experience to the SPS team, including leadership positions with On Board Experiential Marketing, Omnicom’s Radiate Group, and Olympic Games marketer SportsMark Management Group. “The opportunity to join an industry leader with a 20 year track record of providing truly innovative and unique products is very exciting,” Mathison said.
Sonoma Promotional Solutions founder and CEO Judith Friedman said, “Nickolai’s wealth of experience and broad marketing knowledge makes him a key addition to the Sonoma Promotional Solutions family. We view his appointment as a sign of our commitment to being the leading promotional products supplier in our industry.”
“Our creative product innovations and the increasing demand from our customers led us to look for a front-runner who will continue to drive our creativity and exceptional service; it is fortunate that we were able to find someone of Nickolai’s caliber to fulfill this role,” Friedman added.
For more information, visit www.sonomapromo.com.
