Just three months after SupplyLogic and WebbMason Marketing announced that they would merge the two companies, the combined company (SLWM) announced today that it has been acquired by Gallant Capital Partners, a Los Angeles-based investment firm.
“SLWM represents an opportunity to invest in a rapidly growing marketing services provider and partner with an outstanding team,” said Anthony Guagliano, partner at Gallant, in a press release. “The team at SLWM has built an incredible business that is relentlessly focused on driving high ROI solutions for its customers. We look forward to supporting the company with our operational resources and flexible capital base to further support that focus and accelerate long-term growth, both organically and through strategic acquisitions.”
“Gallant is the perfect partner for SLWM as we enter into our next phase of growth,” Phil Schoonmaker, CEO of SLWM, said in the release. “Gallant’s operational capabilities, as well as its capital to fuel more investment in our people, technology, and services, will allow us to better serve our customers’ evolving needs. We could not be more excited about this partnership and what it means to our customers and employees.”
“We are thrilled to partner with the SLWM team and help them continue to build a world class business,” said Jon Gimbel, another partner at Gallant. “The company’s dedication to partnering with and serving its customers make it a very attractive platform investment. We are excited to bring Gallant’s operational resources to bear in driving the next wave of growth at SLWM.”
Financial details of the acquisition were not disclosed.
