The Giving Season

5. Suggest Brand Name Gifts
Gifts associated with a known brand can heighten the perceived value. “All promotions are filled with 60 or 90 percent brand name licensed toys, making it a top-quality gift children can relate to, as well as a desirable item retailers can be proud to display in their stores,” Pegg said, referring to Royal Crest Promotions’ Giant 8 Foot Tall World’s Largest Stocking and Giant 3 Foot Tall Plush with Toy-filled Radio Flyer. While we recommend trying to nudge the client outside of their comfort zone by introducing them to promotional brands for food gifts, sometimes name brands provide a bigger impact.

6. Search for Supplier Deals
Be aware of supplier sales that will lead to the best deals for your clients. “We offer incredibly early order discounts in September and October,” Riordan said. “If I were a buyer, I would take advantage of these.” Taking advantage of early deals will guarantee your orders are in early (as suggested in tip 4) and at a reasonable price for your clients.

7. Add Special Packaging
“Special gift packaging improves the perceived value—it’s the sizzle that helps sell the gift,” Riordan stated. “Special packaging also makes the gifts more festive.” A gift that is appealing to the eye will stand out more and capture the attention of the end-user.

8. Know Shipping Dates
Know how long it will take for orders to be processed and the turnaround length. “We are always ready to ship orders quickly. Our normal turnaround time is three business days from receipt of your order,” she commented. “Annual programs are booked as early as June with future ship dates,” Pegg added. While Royal Crest Promotions shipping process is rather quick, other companies may take longer. Be aware of the turnaround time and the exact day you can expect the order to arrive.

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