“Writing Instruments: Back to Basics” Free Webinar from Norwood & BIC Graphic Set for Next Week

Trends come and go, but some things never go out of style. Like blue jeans or sports cars, there will always be a demand for imprinted writing instruments. Sometimes it will be 10,000 imprinted Clic Stics, and sometimes it will be one personally engraved pen, but no matter what the demand it’s important to remember how to sell the essentials.

“Writing Instruments: Back to Basics” is the latest free webinar in the Norwood & BIC Graphic Selling Series, brought to you by Promo Marketing. Join Megan Sears, regional manager – West for Norwood & BIC Graphic, as she covers everything you need to know about pitching pens and pencils to your customers. Moderated by Promo Marketing’s Colleen McKenna, the hour-long session will go over different types of ink including fraud-protecting varieties; the styles and areas available for imprinting; current trends in writing instruments as well as always-popular classic styles; and more.

“Writing Instruments: Back to Basics” is scheduled for 2:00 p.m. on Wednesday, June 13. Registration for the webinar is open now, and if you are unable to attend, you can still sign up to watch the webinar on-demand after the live event. Please email questions to [email protected] or call 215-238-5300. For more information, visit www.norwood.com or www.bicgraphic.com.

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