Rob Alley has been hired to lead marketing for ZOOMcatalog, Boulder, Colo. Alley will play a key role in all branding, product and digital marketing, growth initiatives, sales enablement, customer experience, internal and external communications, and more.
“We couldn’t be more thrilled to announce Rob has joined our team. He’s a perfect fit for ZOOMcatalog, as he brings years of experience across the promotional products industry and B2B technology services,” said Bryony Zasman, co-founder of ZOOMcatalog
Alley, based in Seattle, will make an immediate impact resulting from his unique mix of positions at distributors BDA and Juice Marketing, plus the supplier iClick, where he was responsible for all marketing activities, while helping drive go-to-market strategies and business development. Alley has also been a senior product marketer at B2B SaaS providers ProQuest and Nintex.
“I’m super excited to join ZOOMcatalog, a true technology innovator,” Alley said. “I believe my blend of experience will benefit the company, as well as promotional products suppliers, distributors and end-users.”
For more information on ZOOMcatalog, visit www.zoomcatalog.com.