What happens when your customer’s next print buyer is not a person visiting your website, emailing a CSR or calling for a quote, but an AI agent tasked with finding the best supplier and placing the order?
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Articles
Trump Administration Postpones Tariffs on Canada for 3 Days
The 50% levies on approximately $20 billion worth of goods were scheduled to go into effect on Aug. 19. A tentative deal has been reached since they were first announced in July.
Read MoreExpo Bound: Numo’s Jim Martin on the Next Wave of Promo Growth
Promo Impressions spoke with Jim Martin, president of Numo, about industry trends, growth opportunities and more.
Read More5 Packaging Mistakes To Avoid
Label and package printing can be a lucrative market, but there are complications to consider before taking the plunge.
Read More5 Direct Mail Objections & How to Answer Them
Somewhere in your direct mail pipeline right now, there’s a marketer who’s interested, but hesitant.
Read MoreHow To Print Using UV-DTF & UV-HTV
In the fast-moving decorated products industry, two techniques are rapidly gaining popularity: UV-DTF (UV direct-to-film) transfers for hard surfaces, and UV-HTV (UV heat transfer vinyl) for apparel. Together, they’re giving decorators a UV-curable transfer workflow that stretches across an unprecedented range of substrates, from drinkware and phone cases to baseball caps and performance wear. The substrate reach of these technologies is a large part of the appeal. UV-DTF transfers adhere directly to glass, metal, acrylic, ceramic, wood, and plastic surfaces that traditional heat-transfer methods simply can’t touch. With primers and appropriate…
Read MoreHow Green Giftz Was Ahead of the Sustainability Curve
Karen Scarpino and her Michigan-based promo firm were creating unique upcycled products decades before it was a common practice in the industry.
Read MoreBranding Together: Finding Opportunities Within Failures
Colin Sinclair McDermott, the Online Print Coach, talks helping printers learn from the mistakes he’s made over the years and the differences between the U.S. and European print and promo industries.
Read MoreStran Posts Q2 Sales Growth, Reports Second Straight Profitable Quarter
The Counselor Top 40 distributor reported $33.4 million in Q2 sales, up 2.4% year-over-year, with gross profit and net income both up so far in 2026.
Read MoreKoozie Group Donated Over $329,000 in 2025, According to Sustainability Report
The Counselor Top 40 supplier also said it transitioned to products that don’t contain intentionally added PFAS “forever chemicals” last year.
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