The Counselor Top 40 supplier also said it transitioned to products that don’t contain intentionally added PFAS “forever chemicals” last year.
Read MoreKoozie Group Donated Over $329,000 in 2025, According to Sustainability Report
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My Favorite Merch: Cindy Mullen, BAMKO
Industry distributors share the promo products that they love the most.
Read MoreStran Posts Q2 Sales Growth, Reports Second Straight Profitable Quarter
The Counselor Top 40 distributor reported $33.4 million in Q2 sales, up 2.4% year-over-year, with gross profit and net income both up so far in 2026.
Read MoreSteven Patton, Co-Owner of Highland Computer Forms, Passes Away
The co-owner of Highland Computer Forms passed away on July 26 at the age
of 66.
Counselor State of the Industry 2026: Truth in Numbers?
We used State of the Industry findings, ASI Research metrics and broader economic data to determine if these well-worn business clichés hold up.
Read MoreConvergence Corner: Denise Gustavson Explains Why Print Isn’t as Scary as It Seems
The vice president of editorial and content strategy for PRINTING United Alliance delivers key points from her ASI Show Chicago presentation.
Read MoreWhy Seasonal Promotional Products Are Fueling Growth in UV Printing
Graduation celebrations, company retreats, golf tournaments, music festivals, tourism campaigns, sporting events and sponsor activations all create demand for branded merchandise.
Read MoreDependable Product Categories Top H1 ESP Searches in Canada
Distributors favored hard goods like pens, bags and drinkware in the first half of 2026 as economic uncertainty continued.
Read MoreCounselor State of the Industry 2026: Strengthen Your Supplier Network
As distributors narrow their supplier networks, they’re doubling down on trusted partners while still keeping an eye on promising newcomers.
Read MoreEclipse Glasses Can Be Out-of-This-World Promo (When Planned Correctly)
People in European countries like the U.K. were left without eclipse glasses to safely view this week’s total solar eclipse, which could’ve been avoided with proper promo planning.
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