Loungewear is all about comfort and function, and in today’s apparel world, it’s also fashionable, as it crosses over into the streetwear and athleisure categories.
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Articles
Apparel Lessons From Nike and Lululemon’s Olympic Collections
If Lululemon and Nike’s Olympic styles are good enough for the biggest names in sports, they can influence any distributor’s apparel promos.
Read MoreHarnessing the Lasting Branding Power of Writing Instruments
Pens and writing instruments have long-lasting brand appeal thanks to borrowing, sharing, and everyday usage. Learn about the latest trends.
Read MoreHow To Build Strong Relationships With Nonprofits
Understanding mission, demographics and budget are key for distributors working in this market.
Read MoreSales Growth Returns for Distributors in Q2
After quarterly sales declined for the first time in nearly three years last quarter, ASI Research shows that promo firms engineered a 1.3% increase in the second quarter of 2024.
Read MoreEnd-Buyer Research: West
ASI’s exclusive research reveals client buying habits in eight markets and across multiple demographics.
Read MoreThe Cannabis Market Is Growing: How Print and Promo Distributors Can Grow Alongside It
Expanding legalization and changing perception have made the cannabis market one of the most opportunity-filled for distributors of both print and promotional products. But, there’s still a lot they should learn before they jump in.
Read MoreSustainability Brewing: Brand Upcycles Beer Industry’s Waste Into New Products
Emily Neville launched Beer to Bags a few years after starting a clothing upcycling business in college.
Read MoreUnfolding Trends: How to Use Folders and Brochures in Print and Promo Campaigns
A look into different substrates, designs, and customer verticals for distributors incorporating folders and brochures into their sales.
Read MoreProposed Americas Act Lays Out Plan to Nearshore Apparel Manufacturing
This bipartisan plan is part of an effort by legislators to bring domestic manufacturers’ production out of China and create a new partnership between the countries of the Americas.
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