Articles Archive - Page 194 of 1752 - Print & Promo Marketing

Proforma Empowers Growth and Collaboration at 2024 PPAI Expo

Proforma, Cleveland, marked its impactful presence at the 2024 PPAI Expo in Las Vegas with a Welcome Reception, collaboration sessions, and community-building conversations. The event provided a dynamic platform for Proforma’s team members to engage with industry professionals and kick off the new year together. The Proforma network was out in full force at the…

Walking the floor at a promotional products trade show, it’s easy to get into a position where you don’t see the forest for the trees. You go from booth to booth looking at what each exhibitor is showing, maybe you have a quick conversation and get a free sample, and you move on. But if…

Eyevertising, Miami, announced last week that it has rebranded to Bold Promo. The effort includes a new logo and a refreshed brand identity. Bold Promo’s growing product offering, which includes promotional sunglasses, premium eyewear, decorated apparel, wearables, accessories, and drinkware—coupled with a free company store platform, print-on-demand, and fulfillment services—provides a fully integrated solution for…

Kaeser & Blair, Batavia, OH, yesterday announced the retirement former chief marketing officer and vice president Gregg Emmer. Emmer has managed Kaeser & Blair’s marketing, catalog publishing, and vendor relations for more than 30 years. Prior to arriving at…

Jason Lucash and Mike Szymczak introduced their new brand Rupt at the PPAI Expo, elevating and reinventing how packaging plays a role in a promo.

Consolidated Marketing Services and Progressive Promotions announced their official merger into a new entity called Dryvve.

The Stanley 40 oz. mug is the most popular item in drinkware. That was evident on the show floor, but it wasn’t the only star in the drinkware show.

PPAI president and CEO Dale Denham explains what the industry can expect in 2024 and 2025, and his own association’s branding upgrade.

We spoke with Pacesetter’s Jim O’Neill and Casey Fitzner about their recent rebrand and offering a wider selection of products to their customers.

A look at some of the biggest bag design trends from the show floor: features, colors, decoration, and social media content.