It seems like every time we’ve written about a Pokemon promotion, we’ve done a follow-up like this where we report that the business doing the promotion had to cancel it after people went a little too far trying to get the product (usually to sell online). And now, for the headline: The Van Gogh Museum…
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Articles
DraftKings, Streetwear Brands Capitalize on New NBA Season with Co-Branded Apparel Drops
The NBA season is back, and two co-branded campaigns done with the league stand out as examples of how modern sports promotions can look. One is a traditional streetwear collaboration, and the other is much more of a traditional promo that disguises itself as a streetwear collaboration.
Read MoreDoes Your Coffee Shop Promo Come With a Planner? Maybe It Should
It makes sense for a coffee chain to have things like coffee mugs, tumblers, and other branded drinkware. But a new product release at Starbucks locations in the Philippines stands out because it’s not drinkware at all. It’s a planner and pen combination.
Read More‘Funflation’ And a Generation That Wants Experiences Rather Than Stuff
There’s a term for the rising demand (and cost) of travel and experiences following COVID: “Funflation.” With the world reopened, people are allocating more money and time to travel and experiences, presenting new opportunities for distributors to help their clients create branded memories.
Read MoreSportsman Cap & Bag Unveils Atlantis Headwear Low-Impact Sustainable Knits for Greener Winter
Sportsman Cap & Bag, Lenexa, KS, announced the arrival of eco-friendly knits from Atlantis Headwear for winter. The core commitment to sustainability is seen in the meticulous selection of materials, marketing a significant stride toward a greener future. Atlantis Headwear prides itself on extending the life of fibers and minimizing its environmental footprint through the…
Read MoreH&M Just Introduced an AI-Integrated Print-On-Demand Apparel Creation Platform
H&M is using a new AI text-to-image program to let people design their own products, which will then be printed on demand for them to either sell or buy themselves. The H&M Creator Studio takes written prompts and “draws up” apparel mock-ups with the custom artwork on a selection of H&M apparel styles. On the…
Read MoreYETI Just Introduced a Cocktail Shaker (With Universal Lid) and Stackable Coffee Cups
YETI’s latest product drop includes stackable coffee cups, small espresso-style cups, and a cocktail shaker with a lid that fits onto its extremely popular Rambler model products, turning existing tumblers into cocktail shakers on the go.
Read More7-Eleven Turns Bengals Receiver’s ‘Always Open’ Comment Into Branded Merch Opportunity
After Bengals receiver Ja’Marr Chase said he’s “always open” in a press conference, 7-Eleven created a co-branded line of merchandise with Chase, including a sparkly 7-Eleven logo pendent, Bengals-colored apparel, and more.
Read MoreThis ‘Diablo IV’ Branded PC Requires a Blood Sacrifice (And Contains Real Blood)
Promotional campaigns often include a challenge. Sometimes it’s a prize for winning a competition. Sometimes it’s a sweepstakes. They seldom require too much investment. But Blizzard, the company behind the video game “Diablo IV,” is requiring a blood sacrifice if gamers want a branded PC with real human blood in it.
Read MoreXpres LLC Welcomes Cindy Moss as Director of Business Development
Xpres LLC, Winston-Salem, NC, announced the appointment of Cindy Moss as the new director of business development. With an impressive track record in the promotional products industry, Moss is set to drive Xpres LLC’s sales and marketing efforts to new heights. Moss brings more than 30 years of experience in the promotional products industry, with…
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