Articles Archive - Page 23 of 1635 - Print & Promo Marketing

The Triumphant Return of Physical Catalogs

Retailers like Amazon and J.Crew have scored big with their printed catalogs, proving this storied marketing medium is more than just a nostalgia play.

It’s an interesting look into how AI could potentially be used in the promo industry.

The lighters were given out at retail locations and cigar lounges from 2022 to 2024.

Top promo executives weighed in on adapting to change and leadership challenges.

The two firms will now operate globally as a multi-faceted branding solutions provider.

James Glodich started the “Wemby’s World” website just before Wembanyama’s NBA debut, looking to cash in on the prospect’s hype. Instead, he’s found himself in a legal battle with the Spurs star.

A trio of promo C-suiters (all on the just-released Counselor Power 50 list) whose firms do extensive business internationally took to the stage at the ASI Power Summit on Tuesday, Oct. 15, to discuss their reasons for going global, the opportunities international expansion presents and the many difficulties in conducting business overseas.

A few weeks ago I found myself speaking with a print rep in the Midwest. She’s between jobs, thinking of relocating and shopping for a new employer. She said, “I’m afraid to move and start over.” My response, “You can never start over. You can only start again.”

Former Republican Congressman Will Hurd and top Democratic Strategist Donna Brazile discussed what it will take to win the election and put out a call for unity.

Develop a strategy to determine which leads are likely to become paying customers.

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