Hirsch, Houston, has recently formed strategic partnerships with forward-thinking and exciting retail brands, including Cuisinart; Victor; Gerber; Coleman; Flickr Fire; and a promotional products industry exclusive with personal, portable blender creator, Blendi. “These new partnerships represent Hirsch’s vision to be the single source retail brand destination for promotional distributors of every shape and size,” said…
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Convergence Corner: How One Distributor Turned a Branded Kit Into a Delicious Outdoor Experience
Jeff Cowens, owner of Amplify, Memphis, Tennessee, not only used the power of the s’more with a branded Solo Stove as an appreciation gift, he combined the promo side with the print side by putting the whole kit in a custom-printed box.
Read MoreThis Print Supplier Is Having Customers Print Their Own Insulation In-House
TemperPack, which supplies insulated packaging to meal delivery services, is giving its customers the chance to print insulation in-house to offset truck delivery needs. Could this be the future of eco-friendly packaging to some degree?
Read MoreChick-fil-A’s Sauce Collection is a Simple, Color-Coded Branding Achievement
Chick Fil A is back with another line of merchandise, this one pairing items like shirts, watches, shoes, and drinkware with one key aspect of its restaurant: its sauce selection. Each collection has its own color scheme to match the dipping sauce packaging.
Read MoreSnugZ USA Names Shelly Allred As New CFO
SnugZ USA, West Jordan, UT, has announced that it has made strategic changes to its senior leadership team. Shelly Allred has been named the company’s new CFO. Allred begins her tenure with the supplier with a wealth of knowledge, leadership, and experience in the auto and insurance markets with over $15 billion in annual revenue.…
Read MoreIndonesian Businesses Set to Lose Merchandise Revenue After U-20 World Cup Moved
Afer Indonesia was stripped of its host country status, local businesses are left with hundreds of thousands of pieces of FIFA U-20 World Cup merchandise, with small businesses losing out on billions in revenue.
Read MoreFake Blood and Dungeon Walls: A Very Metal Case Study in Experiential Branding
The Gwar Bar is a bar in Richmond, VA, dedicated to one of the most heavily costumed and mythologized bands around. It uses dungeon-esque wall decorations, metal signage, and even fake blood to capture the band’s essence, and it’s a good case study for how to hone in on a brand identity for installments.
Read MoreNavitor Introduces 2000 Plus PrintPro Self-Inking Stamp Line
Navitor, North Mankato, MN, announced the launch of its all-new 2000 Plus PrintPro self-inking stamp line. Since 1987, the 2000 Plus name has been synonymous with best-in-class marketing devices that are exclusive to the U.S. market. This new line of self-inking stamps will provide users with a new level of convenience, speed, and accuracy to…
Read MoreThe McDonald’s TableBag Shows What You Can Do with Packaging
McDonald’s just unveiled a new bit of packaging a few months ago called the TableBag, which turns your food back into a standalone cardboard table. It shows that designers are thinking about eco-friendly ways to create promotional items, and also new ways to play with packaging design to create a memorable experience.
Read MoreWhite Castle Shows How Brands Can Do More Laid Back Beer Co-Brands
White Castle and Philadelphia brewery Evil Genius teamed up for a co-branded beer. But, unlike others that came before, it doesn’t use weird flavor profiles for attention. It’s a good example of how distributors can co-brand without going too far.
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