Chips Ahoy is joining other food brands by creating limited merchandise for the NTWRK platform, but doing things a little differently by piecing together a branded kit for its birthday celebration. The Chips Ahoy! Happiest Party Kit container products like branded birthday candles, cookie-shaped confetti, a disposable camera, a wireless Bluetooth speaker with power bank…
Read MoreArchives: Articles
Articles
Adidas Withdraws Trademark Filing Against Black Lives Matter Over Three Stripe Design
Adidas filed, and then quickly withdrew, a trademark dispute with the Black Lives Matter Global Network Foundation over the organization’s use of a three-stripe logo. BLMGNF filed a trademark request in 2020 to use the stripes on apparel, drinkware, and other branded products.
Read MoreSwifties Are Not Happy with Taylor Swift’s Tour T-shirt Quality
Taylor Swift fans are a devoted bunch. Even the slightest criticism on social media is enough to draw the ire from the “Swifties.” So, you can imagine how they felt when the merchandise they got at Swift’s career-spanning “Eras” tour couldn’t hold up to a simple wash.
Read MoreKoozie Group and IMAGEN Brands Release Annual Corporate Responsibility Report
Koozie Group and its sister company IMAGEN Brands have released their Keep It. Give It. annual report, which outlines their social impact and sustainability commitment. The companies announced earlier this year their goal to become carbon neutral on Scope 1 and Scope 2 emissions, as defined by the U.S. Environmental Protection Agency (EPA), by the…
Read MoreHow Donald Trump and Stormy Daniels Both Used Merchandise After the Indictment
There are of course myriad takeaways and implications of a former president being indicted, such as how it could affect the 2024 election, what sort of legal precedent it sets, etc. But, perhaps unsurprisingly, one of the first things both Trump and Daniels did was turn to branded merchandise in this moment.
Read MoreCredit Suisse’s Real Gold Promos Are Fetching High Prices on eBay
If you thought you saw big prices and demand for the branded products left behind from Silicon Valley Bank’s collapse, wait until you see what branded gold bars are going for following Credit Suisse’s purchase by UBS.
Read MoreINX International Invests In Print-On-Demand/Fulfillment Business Gooten
Ink and coating manufacturer INX International announced yesterday that it has completed an investment agreement with technology and fulfillment company Gooten, allowing the New York-based company to expand its print-on-demand network and capabilities, and also allowing INX to expand its digital printing business. “We are excited to welcome INX as an investor in Gooten,” Gooten…
Read MorePhilly-Area Brewery Partners with Rita’s for Italian Ice-Inspired Beers (with Matching Label)
Here in the Northeast, the beginning of spring means more than just better weather and later sunsets. It means free Rita’s Italian ice (at least on that first day of spring). Rita’s is a staple of spring and summer, and Philadelphia-area brewery Nashaminy Creek Brewing Co. is doing a collaborative line of beers inspired by…
Read MoreB.J. Novak’s ‘Chain’ Restaurant Concept Is an Exhausting and Exclusive Branding Experience
B.J. Novak’s Chain restaurant concept is a parody of sorts, taking pieces of America’s fast food culture and turning it into an elevated dining experience using incredibly detailed branding. But where fast food is so accessible, this feels like a patronizingly exclusive endeavor, even down to the promotional items.
Read MoreProforma Celebrates Record-Breaking Sales at its Annual Million Dollar Club Event
Proforma celebrated its 2022 record-breaking sales performance by hosting its Million Dollar Club celebration. A total of 350 Proforma distributor owners and guests, 45 supplier partners, and more than 60 Support Center team members joined to celebrate close to $500 million in collective sales for attendees.
Read More