Articles
Pantone, the authority on all things color, announced its 2023 Color of the Year: Viva Magenta (Pantone 18-1750). https://twitter.com/pantone/status/1598473605574270978 Each year, the Pantone Color Institute selects a shade (or two) to represent not only what color is going to be popular in product design and fashion, but also represents the current state of the world.…
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The paper used by Koozie Group in most of its calendars and all of its paper mouse pads, Souvenir Sticky Note pads, and Souvenir scratch pad products now comes from facilities certified by either the Sustainable Forestry Initiative (SFI) or the Forest Stewardship Council (FSC). These two organizations are the gold standard for responsible forestry…
Read MoreJapan’s Disney store is now full of apparel protesting Chinese President Xi Jinping thanks to a custom merchandise and personalization feature. The T-shirt looks innocent enough: It’s just a drawing of Winnie the Pooh holding a blank piece of paper. But, it goes a lot deeper than that. Here’s some background: Protestors in China have…
Read MoreFor as much progress as there has been in the print industry, it’s still common to see fulfillment and distributor locations use pick or pack lists to pull items and separately print a shipping label after the product has been pulled and packed. But there’s a bigger picture at play here. Let’s say a warehouse…
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As part of Print+Promo Marketing’s ongoing feature, Executive Perspectives, we get to know leading professionals in the print and promotional industry. This month, we interviewed Patricia “Pat” Dugan, MAS, vice president of sales and marketing, Budgetcard Inc., Attleboro Falls, Massachusetts. Here, she talks shop, reflects on the future of networking and shares how the pandemic…
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Throughout 2022, AIA Corporation (AIA) hosted a series of regional meetings designed to bring together owners, AIA leadership and suppliers for a day of collaboration, education and exclusive supplier access. “We know our owners relish the opportunity to spend time together as a community – not only to share their unique perspectives, but to have…
Read MoreSometimes, the hardest part of a business transaction is marketing yourself to potential clients. You could have the best products and capabilities in the entire industry, but if customers don’t know you or what you do, your inbox will be quiet. Like so many of her peers, Beth Levine, founder of Multi Media Promotions, Plainview,…
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Q-Tees, Stone Mountain, GA, is implementing new eco-friendly practices as they pledge to become more sustainable in the years to come. The brand is known for its reasonably priced, high-quality products, but as Q-Tees approaches its 35th year in business, the focus has shifted to a brighter future for both its customers and the planet.…
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Where can you talk projects, find new products and solve business challenges? Only at Power Meetings, powered by Print+Promo Marketing. These events remain the gold standard in industry relationship-building events — and they’re back for 2023. Three days of one-on-one meetings provide a networking experience that large trade shows and other events simply can’t match,…
Read MoreAt the close of every year, the fashion world gets a little makeover. Some apparel trends will stay around for the long term, whereas others fade in and out quickly. Most trends are dictated by retail and global influences, and while distributors probably aren’t going straight to the runway or H&M for the latest looks,…
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