AIA Corporation (AIA), Appleton, Wisc., recently announced the promotion of Andres Blanco to vice president of owner success, and welcomed Kali Zecy and Kelli Bernd as new owner success managers. These positions will further expand the owner success team’s resources and talent to support AIA’s growing owner community. “AIA is dedicated to investing in the…
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Fashion Lessons from Baseball: Trucker Caps Are In (And So Are Holes In Your Shirt Apparently)
For the second year in a row, every player will wear uniform caps for the MLB All-Star Game. This year’s design features a mesh, trucker-like back on a fitted cap. Also, one fashion designer thinks baseball fans want holes in their clothes.
Read MoreBetter Business University Announces ‘New To Promo’ Class
Those who are new to the Promotional Products industry, or those that have hired new team members, now have a new course to get them started on the right foundation. Better Business University, an online learning platform for the promotional products industry, has announced a new course called “How To Start A Successful Business In…
Read MoreIntroducing uni: uniball Rebrands as Product Portfolio and Market Share Expands
Today, celebrating renewed omnichannel growth and a continued commitment to expanding the product portfolio, uniball announced its rebrand as uni. “uni is more than a name change,” said uni president Mike Parker. “It’s a fresh commitment to our future that will widely expand our portfolio of product solutions in the writing, art and creativity market…
Read MoreBlink-182 and Guy Fieri Released Co-Branded Apparel for Charity
It’s a match made in delicious rock n’ roll heaven. Famed pop-punk band Blink-182 just released a limited line of merchandise co-branded with celebrity chef Guy Fieri’s “Flavortown” brand. The “blink-182 x Flavortown” collection is currently available, and proceeds will benefit the Guy Fieri Foundation, which uses cooking and education to support communities across the…
Read MoreMost Valuable Product: How to Play Bigger for Sports and Outdoor Promotions
To this day, when Brannon Craig shops for consumer electronics, chances are he’s leaving the store with a SONY item. It’s simple logic, he said. The outdoor chair he brought to his kids’ sporting events had a SONY logo on it, and the brand gained his loyalty. That’s the power of promotional products. And Craig should know. Building relationships through outdoor promos is what he does…
Read MoreNetflix Scores Merch Win With ‘Hellfire Club’ Shirt From ‘Stranger Things’ Season 4
“Stranger Things” season four focuses on the group’s Dungeons & Dragon’s collective, the Hellfire Club, for which some of the main characters have T-shirts that they wear throughout the season. The shirts have become something of a phenomenon, with licensed versions available in Netflix’s online store and at various retailers, and an army of knockoffs available across the internet…
Read MoreProforma Reaches 6,000 E-Commerce Store Milestone
Proforma recently celebrated the launch of its 6,000th e-commerce store, made possible by the company’s built-in-house, user-friendly and customizable e-commerce solution, ProStores. Proforma’s e-commerce footprint has increased by 300% in the span of just six months. This exponential growth can be attributed to the in-house development team and…
Read MoreBloody Brilliant: The Red Cross Is Giving Out ‘Shark Week’ Merchandise to Donors in July
To encourage donations of blood throughout July, the Red Cross is partnering with Discovery Channel to give people the opportunity to win an awesome “Shark Week” merchandise package. The merch includes a cruiser bike, a smokeless portable fire pit, a paddle board, a kayak and a $500 gift card. There’s also a special T-shirt for anyone who donates July 21-24…
Read MoreFully Promoted in Cleveland Expands Reach With Acquisition of Garment Specialties
Cristina and Fernando Bertero, owners of the Fully Promoted franchise in the Greater West Cleveland area, have acquired Garment Specialties, a 35-year-old company selling apparel and decorated products. The purchase is expected to double sales and expand the reach of the Cleveland-area franchise location into a new geographic area (Cleveland Southeast) and…
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