Articles
Before the season, Ace Boogie sent a T-shirt he designed to three Cincinnati Bengals wide receivers and quarterback Joe Burrow. Months later, Burrow wore the shirt to the stadium for a game against the Kansas City Chiefs, and pictures of Burrow in the shirt made the rounds on social media. The Bengals won 34-31 to clinch the division, and, suddenly, everybody had to have one of the shirts…
Read More
Natural Light released a line of flavored vodka last year. To make sure patrons stay warm, the brand is selling a trapper hat that not only insulates your noggin during these cold winter months, but also stores little bottles of vodka to make sure you’re wearing your alcohol blanket in case you venture out into the tundra. The promo distributor behind the hat told us how it all came together…
Read MoreManchester City, a club that grew from lower-league irrelevance to one of the biggest soccer clubs in the world, is trying to eradicate “plastics” (i.e., frontrunning fans) from the club as well as the environment through a partnership with Heineken that involves two life-sized statues of literal plastic fans made from recycled plastic waste outside Etihad Stadium…
Read More
Target Marketing Group announced last week that the company has appointed Rob Ross as chief operating officer. He will assume day-to-day leadership of the company. John Leahy, president and founder of Target Marketing Group, will continue to serve as CEO. Before joining TMG, Ross spent two years at HALO in a senior management role as president of HALO Detroit…
Read MoreUsing the photo mode in games like “Assassin’s Creed Valhalla,” players can capture moments and then use Ubisoft’s partnership with Zakeke to add them to items like T-shirts, hoodies, mugs, phone cases and more. And like every social media platform these days, there are editing capabilities like filters, sizing tools and more…
Read MoreWe all know the “Got Milk” campaign by now. We’ve seen countless posters of sports and pop culture heroes with milk mustaches. To adapt to the times, the Milk Processor Education Program is adding NFTs to the campaign as a way to attract modern-day consumers, and using printed products to deliver them…
Read More
Overture Promotions announced that Tej Shah, vice president of e-commerce and marketing, is stepping into a new role as head of global sales and marketing. He will work with Overture’s sales teams to grow business, and will be responsible for new business development and brand awareness…
Read More
AIA Corporation recently welcomed seven distributors to its owner community: AB Swag, Champagne Branding LLC, Gerbo Designs, Imprint Logo LLC, K.W.A Group Branding, Stitched Expressions LLC and Tropical Promotions. Owners joining AIA this quarter will bring nearly $6 million in projected total contract sales to AIA…
Read MorePressure is mounting on the Biden Administration and the Federal Reserve to curb inflation, which jumped to its highest rate since 1982 last month after rising 7% rise year-over-year. Businesses across industries from auto manufacturing to grocery stores to the promo industry have had to increase prices…
Read More
Cap America Inc., Frederickstown, Missouri, recently announced that Cory Cissell, MAS, has been promoted to vice president of marketing. Cissell recently transitioned from director of sales to director of marketing to fill the leadership role in that department. As vice president of marketing, Cissell will oversee a rapidly growing team…
Read More