Articles
In all our years covering the promotional products industry, this might be the most eventful year we’ve experienced. With so many big stories, it’s easy to forget about some of the things we published in 2021. So, in case you need a refresher like we do, here are the 10 most-read Promo Marketing stories from 2021…
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Cap America, Fredericktown, Missouri, announced that Mark Gammon, currently the company’s president and chief operating officer, has been appointed to CEO. Gammon will assume the new role on Jan. 1, 2022, the start of the company’s new fiscal year. Gammon succeeds founder and current CEO Phil Page…
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BAMKO, Los Angeles, announced this week that it will close its global operations today, Dec. 10, for a company-wide mental health day. “BAMKO’s Global Mental Health Day came about as a direct response to feedback we received from our team,” said Stephanie Bass, director of global human resources for BAMKO…
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Pantone has revealed its 2022 Color of the Year: Very Peri, a bluish purple the Pantone says “displays a carefree confidence and a daring curiosity that animates our creative spirit.” The Pantone Color of the Year is a hue that the Pantone Color Institute believes encapsulates the general theme or feeling of society going into the year…
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P.F. Chang’s is marketing itself as more than just a restaurant by introducing a full line of branded goods ranging from apparel to kitchen items. The apparel selection is especially noteworthy, in that none of the 11 items features obvious P.F. Chang’s branding. Most feature design elements related to the brand…
Read MoreFor all its faults, I still see Facebook as the No. 1 platform to promote just about anything online. But some of us have become overly reliant on this one platform to meet our needs. How do you market without Facebook? Here are a couple of ideas. And you might not want to wait until Facebook disappears to start using them…
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Bensussen Deutsch & Associates LLC (BDA), Woodinville, Washington, announced a new distribution and fulfillment center in Amsterdam, Netherlands, to reduce shipping times, expedite importing and lower costs for the branded merchandise needs of its leading global enterprise clients…
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Are you familiar with Tromsø IL? Probably not, unless you’re really on the up and up when it comes to Norwegian soccer. It’s actually the northern-most soccer club in the world. But now its claim to fame can be that it’s the first club to create a jersey that functions as one big QR code…
Read MoreSailor Jerry’s, a brand that appreciates the physical art form of the tattoo, just released a new sweater with strategically placed cutouts so you can still show off your ink while you rock your holiday best. From now until Dec. 10, people can post images of their tattoos on social media for a chance to win one of 20 custom-made sweaters…
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Miller Lite knows we’re tired of all our boring family-heirloom Christmas ornaments, which is why the brand just unveiled “Beernaments”—branded ornaments you can drink a beer out of. Available for a limited time on Miller Lite’s website, the Beernaments come in boxes of six and feature some festive holiday branding…
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