Companies have long been giving their new hires gifts to make them feel welcome. But with the extra-competitive job market these days, employers need to stand out from other prospective hirers and appeal to applicants before they even sign on the dotted line. That’s why some companies are taking the welcome kit approach a step further…
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SanMar Debuts New Innovations in Sustainable Apparel
SanMar recently introduced the Port Authority C-FREE product line, a range of carbon neutral styles. The announcement, which represents a new partnership with Carbonfund.org Foundation, marks the company’s most recent step in putting its commitment to environmental sustainability into practice…
Read MorePhoenix Suns Introduce Line of Merch Designed by Players
The Phoenix Suns are giving players a chance to take their fashion sensibilities a step further by letting them design their own merchandise as part of a line called Valley Threads. The series starts with Suns player Cam Payne, who designed a hoodie featuring a quote his pastor told him on Draft Night in 2015. Proceeds will go to Phoenix Suns Charities…
Read MoreAIA Welcomes Cynthia Kopesky as New Senior Vice President of Finance
AIA Corporation (AIA) announced that Cynthia Kopesky, CMA, CPA, has joined the company as senior vice president of finance. Kopesky will serve as a key leader of AIA’s Executive Leadership Team and will provide strategic direction and leadership to implement, manage and control all financial-related activities for the company…
Read MoreLiquid Death Mountain Water Is Betting Big on Branded Merchandise
Liquid Death Mountain Water’s 2021 branded apparel sales passed $3 million, a huge increase from $700,000 the year before. Founder and CEO Mike Cessario said that more than half of direct-to-consumer purchases in 2021 also included a product from Liquid Death’s online store, and made clear the company is fully buying into branded merchandise…
Read MoreCrystal D Purchases New 40,000 Sq. Ft. Warehouse Building
Crystal D, St. Paul, Minnesota, has purchased a new building in St. Paul to initially serve as additional warehouse space and also for future growth plans. The 40,000 square-foot building allows the company to house all inventory in one location and expand the production and shipping areas to accommodate more orders…
Read MorePolyconcept Acquires Print-on-Demand Company Spoke Custom Products
Polyconcept, parent company of Polyconcept North America (PCNA), announced that it has completed its acquisition of print-on-demand company Spoke Custom Products. This is Polyconcept’s second print-on-demand acquisition in less than a year, following its addition of T Shirt & Sons Ltd. in March 2021…
Read MoreTerry Town Donates $14,000 to Local Nonprofit Via ‘Kindly’ Program
Terry Town, the supplier of towels, blankets, robes and accessories, donated $14,748.86 to Fred Finch Youth and Family Services in the fourth quarter of 2021. Fred Finch Youth and Family Services is an organization that provides counseling and residential programs to local San Diego and California youth…
Read More8 Promotional Product Ideas for Remote Workers
Some companies are finally gearing up for a return to the office, but many others are staying fully or partially remote, especially as a way to woo employees in a competitive labor market. Those companies will be in need of promotional products for remote workers. Give them the good stuff with these ideas…
Read MoreMichelob Goes Big Again With ‘NBA Jam’ Merch Collection, Retro Website and Pop-Up Experience at NBA All Star Game
Michelob Ultra’s “NBA Jam” pop-up experience and retro website is a great example of a promotion with a strong theme that brought together social media engagement, in-person experiential elements and e-commerce, with branded merchandise at the center of it all. Boom shaka laka…
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