Overture Promotions Makes First Acquisition in Europe

Counselor Top 40 distributor Overture Promotions (asi/288473) has acquired Brandon, a promotional products distributor headquartered in Gothenburg, Sweden, that also has an office in Shanghai. Financial terms of the deal were not released, but executives noted that through the move the companies have formed Overture Marketing Group, an international promo business that has plans for more acquisitions…

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