Travis Scott is once again partnering with a food brand, this time tying in his Cacti hard seltzer brand with the Uber Eats platform. Uber Eats customers in Chicago, D.C., Miami, Orlando and Tampa can purchase Cacti beverages this week with the opportunity to win exclusive branded merchandise…
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One Way to Handle Supply Chain Issues With Clients? Brutal Honesty
“Your third option is you don’t get your beach towels in time for your event.” That’s a phrase none of our clients want to hear. Nor a phrase any of us wants to say. But supply shortages are everywhere. And it’s not just promo. What’s the best way to manage clients successfully through this season?…
Read MoreFacilis Cares Initiative Raises More Than $12,000 for Nashville Youth
The two organizations benefiting from the initiative are both dedicated to children in the Nashville community. The Gabe’s Chemo Duck program supports children and families living with cancer, while the United Way of Greater Nashville’s Stuff the Bus program provides essential school supplies to students in need…
Read MoreUK Man Accidentally Prints 10,000 ‘#FreeBrittany’ Shirts Instead of ‘#FreeBritney’
Now part of the larger zeitgeist, people are looking to cash in on the “Free Britney” movement by creating merchandise. One British man ordered 10,000 T-shirts in an attempt to make a profit, but evidently didn’t pay close enough attention to how Spears spells her first name…
Read MoreNew Girl Scout Uniforms Showcase ’90s Fashion Influence
For the first time in 20 years, the Daisies, Brownies and Junior Girl Scouts are updating their uniforms. They’re pretty fashionable, too, but in a retro sense. Made with recycled materials, the items “pay homage to the ‘90s style” with things like oversized T-shirts, slim fit pants and scrunchies…
Read MorePPAI Announces Dale Denham as President and CEO
The PPAI board of directors announced that Dale Denham, MAS+ has been named as the new president and CEO of PPAI. Robert (Bob) McLean, Jr., who has been serving as interim president as well as executive vice president for the last six months, will continue as executive vice president…
Read MorePCNA Hires Bill Peterson as VP of Sales
Polyconcept North America (PCNA) announced this week that Bill Peterson has joined the company as vice president of sales. With more than 30 years of sales experience, Peterson comes to PCNA from Direct Sourcing Solutions, where he was vice president of sales and chief revenue officer…
Read MoreHow One Industry Pro’s Virtual Game Nights United a Community (and Showed The Lasting Value of Online Communication for Promo)
This is the story of “Quarantime,” an interactive party game that began as an impromptu Instagram Live hangout and ultimately became a way for a socially-distanced community to stay connected while raising thousands of dollars for charity (and much more). But let’s start at the beginning…
Read MoreAIA Welcomes 10 New Distributors to Owner Community
AIA Corporation (AIA), Appleton, Wis., recently welcomed 10 distributors to its community of nearly 300 independent owners and more than 3,000 supplier partners: AGLife Marketing, Bridge Marketing Group, Day One Promotions, Donorfield, Gold Country Marketing, HYGO Branding, Impressive Print and Promotions, Premier Enterprises, Professional Promotional Products and Seattle Swag. Together, these distributors will bring more…
Read More‘Space Jam’ Promotional Merchandising Blitz Includes 91,000 Collectable NFTs
In partnership with newly launched NFT site Niftys, “Space Jam: A New Legacy” has issued 91,000 NFTs to promote the film’s release. As Richard Lawler from The Verge cleverly puts it, this has “more of a breakfast cereal prize giveaway vibe than a hunt for a golden ticket”…
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