What’s Inside the MTV VMAs Gift Bag? Turntables, Athleisure and More

The MTV Video Music Awards (VMAs) are one of the bigger award ceremonies for the music industry. So, you’d guess that the attendees, presenters and nominees would receive a pretty solid gift set, right? You’d be correct. And this set, unlike some we’ve seen for other award shows, seems like it contains items recipients will actually use…

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Koozie Group Enters Supplier Partnership With SCX Design

Koozie Group, Clearwater, Fla., announced last week a new exclusive supplier partnership in the U.S. and Canada with SCX Design. Founded in 2017, SCX Design is a young French company that specializes in the design and creation of innovative products as a medium of communication…

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Peloton Goes All In On Branded Apparel With Private Label Launch

Peloton has been experimenting with branded apparel for the last few years, starting with capsule drops and then a co-branded merchandise partnership with Adidas. But after selling a reported 600,000 units of branded apparel in a single quarter, the company is now going all in with a private label apparel line…

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HALO Acquires Captive8 Promotions

HALO, Sterling, Ill., announced the acquisition of New York City-based distributor Captiv8 Promotions. “[Captiv8 president] Larry Shapiro has built an impressive business by focusing on creative product design and exceptional service to a list of blue-chip clients,” said HALO CEO Marc Simon. “The Captiv8 team’s core competencies align perfectly with the growing suite of client-centric…

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These Shirts Are Made With Mint Fibers to Keep You Cool

While there are plenty of high-tech solutions for temperature-regulating apparel, sometimes the natural way can be just as effective. The apparel brand Buttercloth went the plant-based route with its Icy Cotton collection featuring shirts made with 29% mint fibers (along with cotton and spandex) that cool the wearer…

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