Articles
Distributors sometimes opt to bring decoration in-house, and there are some good reasons to go this route. However, leaning on a contract decorator has one major perk: The distributor can focus on selling while relying on contract decorators who know a thing or two about decorating apparel already…
Read MoreUK-based clothing designer Vollebak, which bills itself as making “clothes for the future,” created a black T-shirt dyed with algae, which naturally produces oxygen and absorbs carbon dioxide. Many black dyes are made with a material called carbon black, which is produced by burning petroleum to create a powder used in pigments…
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There are always lots of great promotional products out there, but scrolling through social media long enough to find five that really stand out can be a grind, especially if you’re trying to cut down on your screen time. But, anything worth doing is worth doing right, so we have a good batch of five products that we think are pretty neat…
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Geiger received an order from a nearby camp that wanted to give employees branded vests to thank them for their hard work. The problem was that they wanted them in four days. Thanks to Geiger’s workforce, warehousing and supplier relationships, the job got done and the client was happy…
Read MorePlayStation gamers in Australia were excited to possibly get their hands on a fully McDonald’s-branded PS5 controller as part of a giveaway. But, in an extremely weird turn of events, Sony said the controllers don’t actually exist, and that McDonald’s never even approached Sony about the idea…
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Established as Timeplanner Calendars by Jerome O’Boyle in 1971, JournalBooks is marking its golden anniversary this year, celebrating five decades of made-to-order paper products. Today, its made-to-order journals and planners are a key part of PCNA, which acquired JournalBooks in 2007…
Read MoreWendy’s created a “Rick and Morty” co-branding event by transforming a California restaurant into “Morty’s,” complete with signage, food packaging, employee uniforms, giant inflatable characters and an immersive drive-thru experience. It drew crowds that sat in the drive-thru line for as long as seven hours…
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Geiger, Lewiston, Maine, announced that it has acquired Englewood, Colorado-based distributor ProCorp Images Inc. The acquisition is part of Geiger’s continued expansion strategy focused on broadening its client base and services nationally. Founded in 1995, ProCorp has grown to become one of the…
Read MoreTeam USA athletes showed off the gift set waiting for them in Tokyo from sponsors like Samsung, Nike, Ralph Lauren, Oakley and more.
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It’s funny how nostalgia works, at least when it comes to marketing. Look at fashion trends, sports uniforms and business logos. Something hits the scene as the hot new thing, then it becomes the norm, then it becomes old. And then, after a little dormancy, it becomes fresh again as a new generation “discovers” and…
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