Articles
There might not be spectators allowed at the Olympics this year, but there are plenty of people looking to celebrate with branded merchandise. With the Opening Ceremonies now over and the games underway, we listed a few of our favorites from the Tokyo 2020 store and Team USA…
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Sock101, Lee’s Summit, Mo., announced the addition of Terrin Conway as the company’s newest traveling sales representative. Conway also runs her own small business called C., which focuses on sustainable and slow fashion from new and established designers all over the world…
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Vantage Apparel announced it has acquired full-service European corporate apparel supplier Lynka, headquartered in Poland. According to Vantage, the acquisition will make it the largest global supplier and decorator of corporate apparel—offering its decoration services worldwide…
Read MoreBanks and credit unions are going through a transformation as they look for solutions to the marketing challenges they faced during the pandemic. Now is the time for the industry to bring promotional products back to the forefront of financial institution marketing. Here are some things to consider…
Read MoreIn a press release, WD-40’s brand manager said “fans have been asking where they can get their hands on WD-40 brand gear for years.” Now, WD-40 is giving the people what they want with a branded merchandise store and a promo event called the Summer of Swag Sweepstakes, where fans can win $100 worth of gear each week…
Read MoreMunicipal employees in one California city are being asked to show proof of their vaccinated status as a sticker on ID badges, but some local city council members criticized the move as an invasion of personal privacy. The debate is worth watching from a promo standpoint, as it could either create or deny new opportunities for printed products…
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Spector & Co. announced the hiring of industry veterans Kippie Helzel and Bruce Curry. “It’s not every day that you can land talent like Kippie and Bruce, and we feel very fortunate that they’ve both decided to join our team at the same time,” said Rob Spector, CEO of Spector & Co….
Read MoreThe University of North Carolina has partnered with The Brandr Group to facilitate student-athletes’ branding efforts. According to Forbes, The Brandr Group will “develop licensing opportunities on behalf of the student-athletes in apparel and non-apparel categories, and other co-branded sponsorships.”…
Read MoreCincinnati Reds right fielder Nick Castellanos showed up to the All Star Game red carpet rocking a T-shirt with a hand-drawn design by his 7-year-old son, Liam. Now, the Castellanos boys have teamed up with local T-shirt company to produce Liam’s design for Reds fans everywhere, with a portion of proceeds going to charity…
Read MoreU.S. Olympic team uniform designer Ralph Lauren has integrated cooling technology into the Opening Ceremony Parade uniform. The new RL Cooling technology was developed specifically for the athletes, and monitors skin temperatures the same way a computer’s cooling device detects heat…
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