Articles
We’ve watched BAMKO closely over the last year, as the distributor has been one of the promo industry’s biggest success stories during the pandemic. Now, the company’s full-year and Q4 results are in, giving us a complete picture of BAMKO’s sales and providing some valuable insights for the rest of the industry…
Read MoreJason Sudeikis did some advertising for his sister’s New York dance and fitness studio by wearing a hoodie with its logo on it during his Golden Globes acceptance speech. When he was accused of “product placement,” he chalked it up to just being a proud brother…
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The board of directors of the Promotional Products Association Midwest (PPAMidwest) has announced the launch of the PPAMidwest PhD (Promo Honors Designee) Awards Program. This annual program will recognize three members who actively participate in the regional association’s regular slate of educational programs and events, as well as earning or renewing certifications from PPAI, and…
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There’s turning lemons into lemonade, and then there’s turning a pretty serious prison sentence into a merchandising opportunity. That’s what Michael Cohen, former Trump attorney, now vocal critic, is doing after being sentenced to three years in prison for tax evasion and campaign violations…
Read MoreThe marketing campaign for “Coming2America,” the upcoming sequel to the classic Eddie Murphy flick, is getting some additional star power by using Nas’s HSTRY brand. The collaborative effort between the film and the rapper’s brand includes 13 items, ranging from T-shirts and sweatshirts to sweatpants and hats…
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PRINTING United Alliance and Idealliance today announced that the two organizations have officially merged. Under the guidance and direction of the board of directors at each organization, which are comprised of representative printer and supplier members across the industry; and with the overwhelming support and approval from Idealliance members, PRINTING United Alliance and Idealliance can…
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Tullamore Dew, the Irish whiskey brand, is running a two-part St. Patrick’s Day promotion it’s calling “O’Everyone.” One part involves some fun branded merchandise. The other involves legally changing your last name in exchange for a shot at winning a trip to a pop-up Irish pub in the middle of the desert, obviously…
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OrderMyGear (OMG), the e-commerce platform for the promotional products and team sporting goods industries, announced Matt “Kap” Kaplan as the company’s first president. As president, Kaplan will lead OMG’s global sales organization, account management, brand partnerships and marketing…
Read MoreBy now, salespeople have picked up a few tricks to make virtual interactions successful. Still, there are always lessons to learn. Here, three distributors discuss how COVID-19 has impacted their businesses and share their best tips for overcoming obstacles and making connections remotely…
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Redwood Classics Apparel, a Toronto-based clothing supplier, is proud to release its first ever Impact Report, detailing its decade of sustainability and diversity in the fashion industry. Focusing on the period of 2009-2019, the Impact Report dives into what sustainability means for the company, including its mantra of “people, planet, prosperity.”…
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