To celebrate soccer superstar Lionel Messi’s goal-scoring milestone, Budweiser sent 644 personalized beer bottles to all of the goalkeepers Messi scored on. Each label had the corresponding goal number printed on it, and the beer came in a custom box…
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Storm Creek Donates More Than $51,500 to Charity in Fourth Quarter
Storm Creek, Eagan, Minn., announced last week that it contributed a record $51,557 to charity in the fourth quarter of 2020. “Giving back is woven into the fabric of who we are,” said Storm Creek CEO and owner Teresa Fudenberg. “This year, more than ever, charities struggled for much-needed contributions to serve those in need.…
Read MoreERB Industries Announces Acquisition by Delta Plus Group
ERB Industries Inc., doing business as ERB Safety and Fame Fabrics, a manufacturer of personal protective equipment and commercial apparel, announced that the company has been acquired by Delta Plus Group, headquartered in Apt, France. Delta Plus Group is a premier global manufacturer of head-to-toe safety equipment for workers in construction and general industry. For…
Read MoreNow Travis Scott Has a Co-Branded Seltzer with Anheuser-Busch
We can’t think of many artists more marketable right now than Travis Scott. In 2020 alone, he’s teamed up with LeBron James to design T-shirts for high school seniors, worked with McDonald’s for the first of its extremely expansive artist tie-in projects, and released video game accessories (and got sued over it). This is all…
Read MoreHow the Detroit Pistons Won Over More Than Just Basketball Fans With an Apparel Line
The Detroit Pistons’ marketing department wanted to appeal to more than just the city’s basketball fans. They wanted to appeal to everyone in Detroit. By using some local pride, e-commerce capability and streetwear influence, they’ve appealed to more than just their ticket holders.
Read MoreStandard Issue’s T-shirt/Soap Bundle Is a Fresh Take on Kitting
Everyone loves a bundle. Pairings aren’t just limited to wine and cheese, either. There are plenty of things that pair well with apparel. If you ask a lot of modern artists, albums work well with merchandise, but that’s part of a scheme to boost album sales. If you ask Standard Issue what goes well with…
Read More2020 Wrap-Up: 10 of Our Biggest Apparel Stories of the Year
It’s been an interesting few months for apparel. Workwear suddenly became a lot more casual, as “Zoom shirts” became a thing. A good pair of sweatpants were suddenly more valuable than gold, and we even saw the dawn of “Sicker.” In addition to pandemic-specific stories from this year, fashion continues to move forward at its…
Read MoreOur 5 Favorite Promotional Products of the Week: Baseball Bat Mugs and More
The PM offices are closed next week, so this will be the last edition of the Fav 5 of 2020. So, with that in mind, we’re going to make this one count. That’s not to say that we don’t give it our all every week. We do. In fact, some weeks we even go harder.…
Read MoreKoozie Group (previously BIC Graphic) Acquires IMAGEN Brands
Koozie Group (previously BIC Graphic North America), a portfolio company of H.I.G. Capital, has announced the completion of the acquisition of IMAGEN Brands with the support of H.I.G. IMAGEN Brands, whose companies include Vitronic and Crown, is a Top 40 hard goods supplier, recognized as a leader in service and decoration innovation. It is also…
Read More2020 Wrap-Up: Our Favorite Promo Stories From This Year
With it being so close to the holidays, we thought we’d have a little fun and count down our favorite stories from the year. Maybe they were especially fun to write. Maybe the subject matter just caught our eyes a little more than others. Either way, we thought they were fun and we want to share them again with the world…
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