This year, we’ve gone deep on a variety of topics related to the promotional products industry. Some of them have been heavy, some have been more optimistic, and some have been attempts at the predicting the future based on what we know about the present. Here are all the PM Longform stories we ran in 2020…
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Articles
New Amazon Platform Allows Users to Order Custom-Fitted T-shirts With Personalized Tags
Amazon is moving further into custom apparel and personalization in some subtle but interesting ways. The company’s “Made For You” platform allows users to create a custom-fitted shirt (using a “virtual body double”) with the option to personalize the tag…
Read MoreAIM Smarter LLC Announces Formation of Diversity Council, Inaugural Diversity Forum
AIM Smarter LLC (AIM), Philadelphia, announced the formation of the AIM Diversity Council and its commitment to embrace and drive programs that promote the mission of the council within the organization, the promotional products industry and the AIM community. The newly formed council consists of distributors and suppliers…
Read MoreGemline Announces Acquisition of RuMe Brand
Gemline, Lawrence, Mass., announced today that it has signed an agreement to acquire the RuMe brand and related intellectual property. RuMe, short for ReUseMe, originated in the retail marketplace, where the brand first appeared in gift shops and boutiques, and then quickly expanded into leading retailers such as The Container Store, Whole Foods and Target.…
Read MoreThe White House Is Getting Creative With Its Stockpile of Leftover ‘Be Best’ Promotional Items
The White House used a State Department party as an opportunity to give away leftover merchandise from First Lady Melania Trump’s chosen cause over the last four years. At an event for about 200 guests, officials gave out “Be Best” branded items like frisbees and backpacks. So, why exactly did attendees at a holiday party get Be Best promotional items?…
Read More2020 Wrap-Up: Our Most-Shared Promotional Products Stories of the Year
Social media and digital publishing go hand-in-hand these days, as social channels are the primary means of getting the word out to people who don’t subscribe. We’re grateful for all of the shares we’ve gotten this year, so we wanted to round up our most-shared stories…
Read MoreQpromo Hires Matt Staff as Director of Sales
Qpromo, Buffalo Grove, Ill., has announced the addition of Matt Staff as the company’s new director of sales. Staff is an industry veteran who brings more than 14 years of accomplished sales experience as both a supplier and distributor. He most recently served as national sales manager and previously…
Read MoreCharles River Apparel Hires Wayne Best as Chief Marketing Officer
Charles River Apparel, Sharon, Mass., has hired Wayne Best as the company’s chief marketing officer. Best will be a key member of the company’s senior leadership team, and will report directly to CEO and owner Barry Lipsett. This addition comes as the company looks to increase its focus on the evolving needs of its customers…
Read MoreAll We Want for Christmas Is This Throwback Mariah Carey Holiday T-shirt From Supreme
Supreme is giving people a chance to be a little more stylish with their festivities by creating a branded Mariah Carey T-shirt. The shirt features the cover of Carey’s 1994 release, but with an additional print of her signature, as if she were signing it for Supreme…
Read MoreOur 5 Favorite Promotional Products of the Week: Record Players, Toy Mics and More
We’re feeling especially festive today. Maybe it’s that our company holiday party is today (virtually, of course). Maybe it’s because we’re expecting the first snow of the season here in Philly. But either way, the spirit is real today. Let’s celebrate with some great promotional products…
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