AmeriFoam Acquires Quality Foam Designs

Brooklyn Products International Inc., Brooklyn, Mich., announced that its AmeriFoam division has purchased Quality Foam Designs, a manufacturer of polyurethane promotional products in Elkhart, Ind. The acquisition supports AmeriFoam’s commitment to bring more value to its customers through an expansion of product offerings and…

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We Now Have Definitive Proof That Even Mariah Carey Loves Promotional Products

Come Friday, before the tryptophan has even fully left our systems, most of America will be listening to Mariah Carey’s “All I Want For Christmas Is You” on repeat, getting properly festive for the holiday season. There’s one person, though, who probably won’t be participating in this most beloved of annual traditions: Mariah Carey herself. That’s because…

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4 Things to Know About Selling Promo to Different Age Demographics

With so many channels for prospecting and reaching customers—like cold calling, emailing, texting and now even social media—sales strategies change depending on who’s selling and who they’re trying to reach. But, one thing is for sure: Knowing your prospects’ age demographic can certainly help in figuring out what method works best…

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Facilisgroup Sales Program Earns CAS Accreditation

Facilisgroup’s sales program, Facilis360, recently qualified as an elective for PPAI’s Certified Advertising Specialist (CAS) certification. The PPAI certification program encourages continuous education among industry professionals through various levels of training and certifications. Third-party electives, like Facilis360, are evaluated and accredited based on the educational session’s learning objectives, legal compliance and content value. “We are…

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