IMAGEN Brands Begins Coleman Outdoor Incentive Program

IMAGEN Brands, Mason, Ohio, announced a limited-time Coleman “Sell More, Get More” incentive program. The more Coleman Outdoor products a distributor sells, the more free Coleman products they earn. Any distributor that places Coleman Outdoor orders that fall under one of three sales-volume order levels will earn a free Coleman gift…

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Vaccine Verification, No Paper Tickets: What Ticketmaster’s Plan Tells Us About How Live Events Could Return

Thanks to promising news about a COVID-19 vaccine, there’s a glimmer of hope that live events like concerts, full-capacity sporting events and trade shows could return sometime soon. It’s still far too early to start penciling in live events for 2021, but Ticketmaster is planning ahead by creating a framework for what events could look like once a vaccine is rolled out…

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Dunkin’s Holiday Merchandise Line Includes Customizable Items

What is it about breakfast chains that create such brand loyalty? Here in Pennsylvania, it’s Wawa versus Sheetz. Canadians love their Tim Hortons. Dunkin’s slogan might be about all of America, but Massachusetts natives know it’s really their chain. And they can finally show their “Dunkies” pride thanks to a new line of merchandise, some of which is even customizable…

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Storm Duds Raingear Announces Two New Hires

Storm Duds Raingear, Attleboro, Mass., announced the hiring of Michelle DeMayo as national account manager and Alan Rice as multi-line representative. DeMayo came to Storm Duds in August 2020 with 28 years of sales experience. She started working in the scholastic and collegiate jewelry industry before entering the promotional products industry several years ago as…

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BDA Sells Video Game Accessories Brand PowerA to ACCO Brands

Bensussen Deutsch & Associates LLC (BDA), Woodinville, Wash., announced yesterday that it has sold its video game accessories brand, PowerA, to ACCO Brands Corporation. PowerA launched in 2009 and specializes in third-party video game controllers and accessories like headsets and chargers. “From our earliest days together, Eric [Bensussen] and I formed a partnership focused on…

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