AirPop Launches in U.S. and Canada With New Line of Face Masks

AirPop, San Francisco, is bringing its expertise in creating high-performance air wearable products to the U.S. with the launch today of its new line of face masks for U.S. and Canadian customers. Three AirPop mask models are available for purchase—the Light SE, the Pocket, and the AirPop mask for kids—with original and Active models coming…

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More Virtual Trade Shows and Events Are Sending Promotional Products and Gift Packages Directly to Attendees

More and more events are figuring out that promotional products remain a key part of their strategy—and figuring out how to deliver them to virtual attendees. Crain’s New York Business just ran a story on it, namedropping a whole bunch of events that are going this route, including the New York City Wine & Food Festival and New York Comic Con, both happening virtually in October…

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Joint Catalog From Two Iowa Promo Suppliers Highlights Industry Favorites

Tru Art Advertising Calendars and Cedar Crest Manufacturing have announced the release of their paired catalog, “Paper to Pen.” The collection features items from Tru Art’s newly-expanded line of non-dated products and a selection of pens from Cedar Crest’s line carefully curated to complement them. The catalog serves as a convenient one-stop shop for a…

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Travis Scott Sued Over Promotional Product That Allegedly Ripped Off Video Game Company’s Joystick Design

After rap mega-star Travis Scott held a “virtual concert” for fans in Fortnite, his creative team was looking for a way to promote it with merchandise. Naturally, being that it was on a video game, the idea of branded thumbsticks—little pads for customizing a controller’s joysticks—made sense. But gaming equipment company KontrolFreek is now saying that Scott and his label Cactus Jack stole the design…

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Special K Is Helping You Remember What Day It Is With Branded Socks

Kellogg’s is making sure that you keep those feet fresh every day of the week with a special line of branded socks that corresponds with Special K flavors and a weekly planner. All of these items come in the “Blursday Go-Away Kit,” which “aims to help people avoid the feeling that each day is blurring into the next as they spend more time at home during the pandemic.”…

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