Proforma Hosts Promo Standards Meeting

Proforma, Cleveland, hosted a meeting last week for PromoStandards. “The Standards Committee is an important part of the continual advancement of technology within our industry,” said Brian Carothers, Proforma’s chief technology officer. “By collaborating with other distributors, suppliers and service providers, it defines what standards need to be updated or created to improve and simplify…

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Detroit Distributor Starts Promo Brand to Benefit Pups In Need

Detroit-based promotional products distributor Tameria Heard already has a successful business in Corporate 52 Marketing Group, which includes big-name clients like the Detroit Tigers and Quicken Loans, but now she has something of a “pet project” on the side. It was Heard’s love of dogs, including her own, that influenced her to start Swaggles—a new…

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KTI Networks/KTI Promo Partners With Incentives West

KTI Networks/KTI Promo, Houston, has partnered with Incentives West to expand its reach over on the West Coast to build success in the West. KTI specializes in all things tech, from flash drives to power banks, charging cables to wireless earbuds, and a variety of other tech products. KTI has also started to expand its…

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What’s Happening With Promotional Pens in 2020

“People have been using writing instruments for over 6,000 years, which is evidence that traditional writing practices will continue to stand the test of time,” said Carrie Lewis, marketing and communications manager for BIC Graphic, Clearwater, Fla. “In fact, there are plenty of recent studies that show Millennials, Gen Z and their parents prefer pen…

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