Proforma, Cleveland, hosted a meeting last week for PromoStandards. “The Standards Committee is an important part of the continual advancement of technology within our industry,” said Brian Carothers, Proforma’s chief technology officer. “By collaborating with other distributors, suppliers and service providers, it defines what standards need to be updated or created to improve and simplify…
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Detroit Distributor Starts Promo Brand to Benefit Pups In Need
Detroit-based promotional products distributor Tameria Heard already has a successful business in Corporate 52 Marketing Group, which includes big-name clients like the Detroit Tigers and Quicken Loans, but now she has something of a “pet project” on the side. It was Heard’s love of dogs, including her own, that influenced her to start Swaggles—a new…
Read MoreYankees Minor League Affiliate Mocks Astros Cheating Scandal With Promotional Trash Cans Giveaway
The Staten Island Yankees, a Minor League affiliate of the New York Yankees, are mocking the Houston Astros’ cheating scandal in spectacular fashion. When the Tri-City ValleyCats, an Astros farm team, come to town on Sept. 3, the first 500 fans will receive a promotional mini trash can…
Read MoreMcDonald’s New ‘Quarter Pounder Fan Club’ Is All About the Branded Merchandise
Remember how McDonald’s launched its first full-time branded merchandise store, Golden Arches Unlimited, in December? Well, now McDonald’s has a “Quarter Pounder Fan Club” and it appears to be an entirely branded merchandise-based homage to the Quarter Pounder. Are there scented candles? You know there are…
Read MoreApparently, In-N-Out Burger Gives Every New Store’s First Customer a Special Coin and T-shirt
In-N-Out Burger’s sold-out shoes had us salivating this week. Now, we have another pair of rare items to pine over—namely, a branded coin and T-shirt that we just learned In-N-Out gives to the first customer at new store locations…
Read MoreTekweld Names Regina Harrington and Matt Kozar as New Regional Managers
Tekweld, Hauppauge, N.Y., announced the appointment of Regina Harrington to the position of Central regional sales manager and Matt Kozar to Southeast regional sales manager. Both Harrington and Kozar will report directly to Ray Rodriguez, vice president of sales and marketing for Tekweld…
Read MoreCase of the Mondays? Nick Lateur of IMAGEN Brands Has the Promotional Products Cure
Each week, Nick Lateur posts a video. He picks a product—something unique or quirky, maybe a top-seller—and looks for any funny twists that would translate to video. The results, some of which may or may not involve Lateur wearing a superhero costume with shiny gold tights, are delightful…
Read MoreKTI Networks/KTI Promo Partners With Incentives West
KTI Networks/KTI Promo, Houston, has partnered with Incentives West to expand its reach over on the West Coast to build success in the West. KTI specializes in all things tech, from flash drives to power banks, charging cables to wireless earbuds, and a variety of other tech products. KTI has also started to expand its…
Read MoreThis Company’s Custom-Printed Surgical Masks Started as a Joke, But They Might Have Real Value
A company called Resting Risk Face is launching surgical masks custom-printed with your face on them, so you can unlock your phone without removing the mask. The idea started as sort of a joke—and the company might not even actually make the masks available—but it might actually have some real value…
Read MoreWhat’s Happening With Promotional Pens in 2020
“People have been using writing instruments for over 6,000 years, which is evidence that traditional writing practices will continue to stand the test of time,” said Carrie Lewis, marketing and communications manager for BIC Graphic, Clearwater, Fla. “In fact, there are plenty of recent studies that show Millennials, Gen Z and their parents prefer pen…
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