Articles
Last week’s PPAI Expo East gathering in Atlantic City featured 302 businesses offering wide varieties of products and services, and although diversity marked their New Jersey-based presence, two themes ran common among them—pride and innovation. Every Promo Marketing interaction with the companies sparked conversations that made apparent that the exhibitors are spending 2019 displaying both,…
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Nintendo has always been known as one of the driving creative forces in video games. After all, this is the company behind some of the most beloved video game franchises of all time, as well as innovative console technology that’s changed the way we play video games. So, it only makes sense that they’d have…
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At its 25th anniversary gala, the Maine Institute for Family-Owned Business recognized Geiger with its Environmental Leadership Award. Saying that Geiger was far and away the leader in its category, the judges noted and praised the company’s 100…
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Time, as we all know, is money, and anyone who mismanages any aspect of it can, according to Cliff Quicksell, become “irrelevant in two seconds.” To help business practitioners avoid that distinction, the vice president of affiliate marketing for iPROMOTEu, Wayland, Mass., took to the show floor at PPAI Expo East in Atlantic City to…
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Debco, Toronto, announced the addition of HUB Pen Company to its product line in Canada. Using state of the art European printing equipment for precise and impeccable decoration, Debco will leverage HUB Pen’s more than 60 years of experience in providing quality, creativity and selection in pens to the promotional product industry. HUB Pen inventory…
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While it seems that all she touches turns to gold and everything she releases goes platinum, even Taylor Swift cannot avoid an occasional brush with imperfection. Since spelling was on our minds last week thanks to the national competition (and given that it’s our job), we could not avoid exploring a gaffe that appears on…
Read MoreWalmart is hopping on two of the biggest trends in workplace attire: environmentally friendly fabrics and options for employees. The mega-retailer is doing away with its famous blue vests in favor of “modernized” gray vests made from recycled plastic bottles. The vests come with an option of pink, green, blue and orange trim, so while…
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BIC Graphic North America, Clearwater, Fla., announced a new and exclusive partnership with Grillight. Grillight tools eliminate the struggle of holding utensils, flashlights, plates and food while grilling in low light or smoky grill conditions. Its innovative grill accessories were developed toe hand out from the crowd, while providing necessary solutions to common grilling issues.…
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With Amazon taking the clothing world by storm with its algorithms and data-driven apparel lines, we’ve been wondering what the next step would be. Stitch Fix followed suit with its own algorithms, and Kohl’s subsequently did the same. Now it looks like we’ve got a new designer making waves: artificial intelligence.
Read MoreThere’s been a lot of attention of Kawhi Leonard lately as he challenges the Golden State Warriors in the NBA Finals. But, that’s not the only battle he’s fighting. The Toronto Raptors star filed a lawsuit against Nike in an attempt to regain control over a logo that he says he created.
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