Articles
Taylor Corporation earned the No. 5 spot on our list this year with $238 million in promotional products sales. We interviewed Mike Giachetti, vice president of promotional marketing for Taylor Corporation, about the role of millennials in promo, the impact of tech and what makes Taylor Corporation a top distributor…
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Proforma nabbed the No. 3 spot on this year’s list, with nearly $369 million in promotional products sales. We spoke to Greg Muzzillo, founder of Proforma, about industry acquisitions, the company’s future and outside competition facing promo companies…
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At $415 million in sales, HALO Branded Solutions made a large leap in 2018, jumping from No. 4 in 2017 to No. 2 this year. Jim D. Stutz, executive vice president for HALO Branded Solutions, spoke to us about business challenges, consolidation and the company’s 2017 accomplishments…
Read MoreIn move with potential implications for the promo industry, Amazon has announced that it is recruiting hundreds of entrepreneurs to start their own businesses delivering Amazon packages. In the press release, the company claims that the opportunity will allow new small-business owners to hire tens of thousands of delivery drivers across the U.S. In addition,…
Read MoreAn item from Shakira’s “El Dorado World Tour” merchandise is receiving some heat for what critics say is a striking resemblance to the Black Sun image used by Nazi Germany and modern far-right extremist groups. As a result, concert producer Live Nation has stopped the sale of the necklace two weeks into the tour (coincidentally,…
Read MoreMovie reboots and cover versions of songs, among other forms of art, serve as ubiquitous—although not always well-executed or even necessary—reminders that nostalgia is a powerful marketing tool. Particular concepts can latch onto consumers and never let go. Budweiser and Burger King are banking on that, pairing a beloved commercial from the latter and a…
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Proforma, Cleveland, announced that it is the recipient of three 2018 American Inhouse Design Awards from Graphic Design USA for the concepts and designs behind its marketing campaigns. Recognition includes two Inhouse Design Awards and one Inhouse Web Design Award. “One of the challenges many distributors in our industry face is having the time and…
Read MoreIn what is possibly the largest and most severe plastic ban, Mumbai has issued a ban on single-use plastic bags, cups and bottles. While the size of Mumbai (population: 12.4 million) is enough to make this big news, it’s the way that officials are carrying out the ban that stands out the most…
Read MoreAs of Wednesday, the image was still being used in Tesla’s cars. Edwards reportedly intends to continue with his efforts to reach out to Musk, though no lawsuit has yet been filed. For him, it’s all about making sure that artists get paid for their work, especially in cases where corporations insist on using their designs without permission…
Read MoreThe lawsuit, which was filed by lawyer Steven Mintz in Manhattan Supreme Court, seeks $500,000 from Bayer for the reason that, according to the filing, the company “unilaterally continued to use the commercials on its website without plaintiff’s consent or permission through April 20, 2018…”
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