Articles
Last week, we delivered the unfortunate news that Delta Airlines’ highly anticipated Zac Posen-designed uniforms were already causing rashes for flight attendants. We suggested Delta should respond immediately to the crisis (to avoid the fate same fate as American Airlines) and thankfully, it seems the airline did just that. According to CNBC, Delta Airlines took…
Read More
PPAI’s Expo East wrapped up today, and if you couldn’t make it to Atlantic City for the show and a slice of boardwalk pizza (or five), don’t worry. We were there to scope some of the coolest new promotional products on offer from exhibiting suppliers…
Read More
2018 is an interesting time to be alive. For the sake of conversation, let’s call the world we’re living in right now The Future. Because, after all, a lot of movies that were based in the “future” take place around now. In those movies and TV shows, the world is typically a chromed-out amusement park…
Read More
Everyone remembers his or her school days differently. Some focus on their days on a sports team, others remember their debate club success. Some remember the joys of math class, and others the misery of math class.…
Read More
Selco, a Tulsa, Oklahoma-based custom watch manufacturer and supplier company, announced the promotion of Gavin Little as out new national sales manager. Little has worked for Selco for three years as a member of the sales team. “I’m very excited with my new role at Selco, and I’m embracing…
Read More
Though he might start to feel some heat for being behind schedule, Elon Musk can still say, to some degree, that he is a man of his word. On Saturday, the Boring Company CEO partially made good on his vow to supply end-users with flamethrowers, as consumers blazed a trail to his brainchild’s Los Angeles-based…
Read More
JCPenney announced that it will launch Fanatics Inc. shops in 325 of its stores, in an ambitious plan to sell team apparel. The company plans to open another 325 Fanatics shops by September, further solidifying Fanatics’ footprint as a titan in licensed pro sports merchandise…
Read More
Twenty-nine percent of respondents attend 11 or more trade shows per year, and almost 80 percent of exhibitors use trade shows as an opportunity to build relationships, according to a nationwide survey conducted by 4imprint, Oshkosh, Wis. More results and some of the best ideas for maximizing trade show…
Read More
Last week, we raved about IHOP’s latest marketing campaign, the IHOb switcheroo. We guessed at what the B might stand for, and tossed around ideas like bacon, bellyaches, beer flights, etc. But, today, the brand revealed the meaning of its mysterious “B,” and we take back everything we said before…
Read MoreSince almost every business operating in this day and age has an online presence, they are required to automate promotions in order to ensure that personalized products reach individuals with matching customer profiles. This allows them to send the correct offer to the proper end-user at the proper time, resulting in their reaching a maximum sales potential…
Read More