Since officially taking over Biden’s campaign, the vice president has spent far more on print and promo than the former president has during his entire campaign.
Read MoreElection 2024: Harris Dramatically Outspending Trump on Print & Promo
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Articles
Satirical Publication The Onion’s Triumphant Return to Print
Arguably one of the most famous satirical publications, The Onion, has made a triumphant return to its roots, returning to publishing a monthly printed newspaper years after it was taken to an online-only format.
Read MoreHow Promo Pop-Ups Appeal to Gen Z’s Chaotic Fashion
The generation’s eclectic and nonuniform style can be taken advantage of in a push toward personalization.
Read MoreASI Power Summit 2024: What’s the Future of S&S Activewear & alphabroder?
S&S CEO Frank Myers sat for a Q&A that focused on the massive acquisition involving two of the industry’s largest suppliers.
Read MoreIndustry Veteran Launches Executive Recruiting Service for Promo
Glen Hersh, formerly of Admints & Zagabor and Counselor Top 40 supplier Hit Promotional Products, will now lead recruitment of promo executives at Klein Hersh, a headhunter firm outside Philadelphia.
Read MoreArtificial Intelligence: Poised to Impact Package Printers
While advancements in digital printing and automation have moved the packaging industry in the right direction, artificial intelligence (AI) is emerging as the next key driver of efficient label and packaging production.
Read MoreHow to Sell to the Younger Buyer
Gang, don’t sell to the younger crowd. Earn their trust and they will buy from you.
Read MorePenn State Trademark Lawsuit Against Merch Maker Headed to Trial
The case could impact future legal fights involving claims of trademark infringement.
Read More8 Strategies for Increasing Client Retention
Leading pros provide insight for increasing client retention to help bolster distributors’ top and bottom lines.
Read MoreBeyond the Brown Bag: Lessons From the Failed Wendy’s ‘SpongeBob’ Campaign & ‘Dopamine Design’
The fast-food brand fell short of customers’ technicolor expectations with its latest co-branding effort, and the internet has not been silent about it.
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