Geiger Promotes Dawn Ruler to Division Sales Vice President

Geiger, Lewiston, Maine, has promoted Dawn Ruler, MAS, to the position of division sales vice president for Geiger Midwest effective Dec. 1, 2017. Ruler joined Geiger in 2015 as an independent sales partner, excelling in providing branding solutions for her client base. Ruler has worked in the promotional products industry for more than 17 years.…

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A.T. Cross Company Purchased by Private Equity Firm

A.T. Cross Company, which includes the Cross and Schaeffer brands, is now under new ownership, having been purchased by private equity company Transon Capital Group LLC, Los Angeles. “This exciting development is the beginning of a new phase in our storied 170-year history,” Robert P. Baird Jr., CEO of A.T. Cross Company, said in a…

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What a Swastika-Covered Ross Shirt Tells Us About the Apparel Supply Chain

Many consumers have made participation in the farm-to-table (or farm-to-fork, depending on one’s nomenclatural or alliterative tastes) movement a central component of their identities, obligating themselves to frequent restaurants that limit the number of sources they seek to help provide patrons with delicious dishes. That allegiance offers an interesting look at the depth of responsibility…

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Hub Pen Company Hires Business Systems Support Analyst

Hub Pen Company, Braintree, Mass., announced the hiring of seasoned IT specialist Terese Cook as business systems support analyst. Cook comes to Hub after 17 years with international IP video company Piksel. “I mapped business processes to system functionality for a variety of end-users with Piksel,” Cook said. “Here at Hub, I’ll be improving the…

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Fanatics Will Need to Change Its Approach Abroad

Plenty of things can be called “stereotypically American”: fireworks, corndogs, country music, reality TV. We have a certain image in the eyes of the world, though not everything this image entails is as prevalent across the board—we are a diverse nation, after all. There is one stereotype, though, that stands to be true, and that…

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How Pizza Hut Is Using Promotional Merchandise to Boost Social Media Engagement

Certain words have a notable knack for producing smiles, with “vacation,” “sleep,” “free” and “raise” being among the finest friends to faces. Fewer examples, though, can engender such anticipation and subsequent satisfaction as “pizza,” which has attained global adulation that not many foods can counter. Serving and delivering more pies than any of its worldwide…

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