Let’s Talk About Those New iPhones

Yesterday was the big day for fans of Apple products. Tim Cook taking to the stage at the Steve Jobs Theater and saying, “One More Thing” is to techies what Bruce Springsteen hinting that he’s about to play “Born to Run” after an already 2-hour long set is to everyone from New Jersey. Yesterday, Apple…

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How The New Yorker Struck Gold With a Canvas Tote Bag Promo

I gained my initial exposure to The New Yorker 17 years ago this month when, as a college senior, I joined classmates in submitting poetry to the publication as it marked its 75th anniversary. While none of us could eventually boast of being a celebrated bard within its pages, nobody had a sour grapes mentality,…

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Pantone Predicts 12 Colors That Will Be Huge for Spring

Is there anything we love more in the promotional apparel world than a Pantone color announcement? Last year, Pantone announced its top colors for spring 2017 with Kale and Niagara topping the list, which both proved to be hot colors this year. For spring 2018, Pantone revealed a list of 12 color choices, and they…

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‘Tis the Season To Start Thinking of Holiday Promotions

When you’re young, the holiday season is nothing but relaxing and exciting. You had a few days off from school, your house was filled with the smell of delicious meals and you got to see family members you hadn’t seen in a while. It was fun. It was stress-free. It was short-lived. As we get…

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RO-EL and PXK Announce Strategic Partnership

Pixica announced that its full range of products will be distributed by RO-EL Solutions Inc. throughout North America. “RO-EL, as a company, share our core values, and therefore we are delighted about our partnership,” said Serge Birecki, managing director of Pixika. “RO-EL is known for their fast delivery and exceptional customer service—values that are shared…

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Bangladesh Poised to Overtake China As Top Apparel Supplier to EU

The face of global apparel manufacturing is changing. As countries like China become more expensive for manufacturing, companies are taking their business elsewhere. Some are finding ways to create products in the U.S. through new automation technology, and others are moving to places like Ethiopia. The biggest shift, however, has been to Southeast Asia. And…

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