Handstands Adds New Senior Vice President of Sales and Marketing

HandStands, Draper, Utah, has hired Charley Johnson as its new senior vice president of sales and marketing. Johnson brings more than a decade of promotional products industry experience to the HandStands team, having previously acted as part-owner and executive vice president for SnugZ USA, Jordan, Utah, for 15 years. In between his employment with SnugZ…

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Let’s Talk About Those New iPhones

Yesterday was the big day for fans of Apple products. Tim Cook taking to the stage at the Steve Jobs Theater and saying, “One More Thing” is to techies what Bruce Springsteen hinting that he’s about to play “Born to Run” after an already 2-hour long set is to everyone from New Jersey. Yesterday, Apple…

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How The New Yorker Struck Gold With a Canvas Tote Bag Promo

I gained my initial exposure to The New Yorker 17 years ago this month when, as a college senior, I joined classmates in submitting poetry to the publication as it marked its 75th anniversary. While none of us could eventually boast of being a celebrated bard within its pages, nobody had a sour grapes mentality,…

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Pantone Predicts 12 Colors That Will Be Huge for Spring

Is there anything we love more in the promotional apparel world than a Pantone color announcement? Last year, Pantone announced its top colors for spring 2017 with Kale and Niagara topping the list, which both proved to be hot colors this year. For spring 2018, Pantone revealed a list of 12 color choices, and they…

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‘Tis the Season To Start Thinking of Holiday Promotions

When you’re young, the holiday season is nothing but relaxing and exciting. You had a few days off from school, your house was filled with the smell of delicious meals and you got to see family members you hadn’t seen in a while. It was fun. It was stress-free. It was short-lived. As we get…

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